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Stories that change the way the world treats animals.
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How To Get Content To Show Up In Google Discover
Manage episode 311875534 series 3195819
Contenido proporcionado por John Daddow. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente John Daddow o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Well, you need to have useful content and visually appealing content.
That's the first couple of things.
https://g.page/constantech
https://constantech.biz/search-marketing/
126 episodios
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Manage episode 311875534 series 3195819
Contenido proporcionado por John Daddow. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente John Daddow o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Well, you need to have useful content and visually appealing content.
That's the first couple of things.
https://g.page/constantech
https://constantech.biz/search-marketing/
126 episodios
Todos los episodios
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Do you have a large piece of content? If that's the case, you'll need to split it apart. https://g.page/constantech https://constantech.biz/search-engine-optimisation/
Meta descriptions are HTML elements that describe what a searcher might expect to discover on a certain page. These descriptions are used by search engines to figure out what your page is about. https://g.page/constantech https://constantech.biz/search-engine-optimisation/
Are you searching for a way to get your visitors to interact with your website? https://constantech.biz/search-engine-optimisation/
C
Constantech
Have you battled to support email join, increment site search traffic, or get more leads? If you addressed indeed, the underlying driver of your concern might be your bounce rate. https://constantech.biz/search-engine-optimisation/
So, this is what differentiates Google Discover from Google News: where news items and content are here today, gone tomorrow or the next day. https://g.page/constantech https://constantech.biz/search-marketing/
So, encourage people, however you tastefully can, to share your content on their social media channels. https://g.page/constantech https://constantech.biz/search-marketing/
Okay. Google Discover tip for today and that is to make sure that your website can be crawled and indexed by the Googlebot. https://g.page/constantech https://constantech.biz/search-marketing/
What you see behind me here is not actually what's behind me. What's behind me is a green screen. https://g.page/constantech https://constantech.biz/search-marketing/
So, essentially, that is, apart from not being an offensive or a criminal type of content, there are a few things that you do want it to be. https://g.page/constantech https://constantech.biz/search-marketing/
The best, first thing that you can do with your website, to help your articles appear in Google Discover. Make sure it's optimised for Google Accelerated Mobile Pages. https://g.page/constantech https://constantech.biz/search-marketing/
So, all of those SEO best practices are absolutely essential for making sure that your content appears in Google Discover.
One of the things that you can do that's really helpful is to research your competitors. https://g.page/constantech https://constantech.biz/search-marketing/
So, that, essentially, is having people visit your site, your website, and actually taking the time to read or listen to your content. https://g.page/constantech https://constantech.biz/search-marketing/
Well, in short, it's going to drive traffic to your website. https://g.page/constantech https://constantech.biz/search-marketing/
So, what's the difference between Google Discover and Google News? Google Discover works in a similar way but in a different way. https://g.page/constantech https://constantech.biz/search-marketing/
A vital tip for having/helping your content appear in Google Discover. And not only that; it's just a great SEO tip for you in general. https://g.page/constantech https://constantech.biz/search-marketing/
Well, you need to have useful content and visually appealing content. That's the first couple of things. https://g.page/constantech https://constantech.biz/search-marketing/
Over the next few weeks, I'll be talking about how you can optimise your website for it to appear in Google Discover. https://g.page/constantech https://constantech.biz/search-marketing/
Create outstanding content. So, content that is very informative. And useful. https://g.page/constantech https://constantech.biz/search-marketing/
First thing that you can do to help yourself with the Google Discover, and getting your site in, and your content into Google Discover, is by actually using the service yourself. https://g.page/constantech https://constantech.biz/search-marketing/
Hey. Now, a great Google product, that will really help your website's visibility. And traffic to your site. And therefore your search engine optimisation. Is called Google discover. https://g.page/constantech https://constantech.biz/search-marketing/
Why did google rebrand their Google feed feature and become Google discover? Well, it became obvious that it was very popular. 800 million users. https://g.page/constantech https://constantech.biz/search-marketing/
So, what is Google Discover? It has a focus on learning from people's past searching habits, to present more relevant content to them. https://g.page/constantech https://constantech.biz/search-marketing/
I'm actually going to do a mini-series on Google Discover, shortly, in the near future, and that will actually go across a few weeks. There's that much to it. https://g.page/constantech https://constantech.biz/search-marketing/
Okay, here's a great little SEO tip for you with your website and that is to visualise your sitemap. https://g.page/constantech https://constantech.biz/search-marketing/
Do all that you can to improve the amount of time or increase the amount of time that people stay on your website. https://g.page/constantech https://constantech.biz/search-marketing/
SEO tip for Brisbane... And today it's a bit of a technical one, and can't really avoid it being technical, so just take it at face value. Dont miss it check out the video!!! https://g.page/constantech https://constantech.biz/search-marketing/
I think we're all aware that backlinks are a valuable SEO tool. So, a great way to do that is to put audio recordings onto podcast channels. https://g.page/constantech https://constantech.biz/search-marketing/
So, they're keywords and key phrases that have a reasonable number of people searching for them, but not many people using them in their content. https://g.page/constantech https://constantech.biz/search-marketing/
One of the things that it'll do, which is really helpful, is to help you find hidden terms. https://g.page/constantech https://constantech.biz/search-marketing/
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