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Getting More Deals, Not Just Leads, from Your PPC Campaigns with Jerry Norton
Manage episode 397048203 series 3462581
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Tired of wasting money on low-quality leads from your PPC campaigns? Learn the insider strategies top wholesalers use to maximize conversions from Google Ads. In this tactical masterclass, expert Brandon Bateman pulls back the curtain on how to tweak your ads, landing pages, and tracking to attract only the most motivated sellers and buyers.
You'll discover clever ways to filter out bad leads before they reach your inbox, how to align your messaging so you don't mislead searchers, and tips for teaching the advertising algorithm exactly what you’re looking for. If you’re ready to stop guessing why your cost-per-lead is high and close rates are low, don’t run another PPC campaign without listening to this first. Brandon delivers hard-hitting ideas you can implement right away to get more deals for less.
The days of crossing your fingers that the phones will ring are over. Get ready to gain complete control over the quality of your lead flow.
0:00 - Introduction
1:00 - Why lead quality matters with PPC
3:00 - How ad copy impacts lead quality
5:30 - Using the right "bait" to attract the right leads
8:00 - Avoiding price in ad copy for real estate wholesaling
10:30 - Importance of congruent messaging from ad to landing page
12:30 - Using lead sculpting to improve lead quality
15:00 - Implementing offline conversions tracking
18:00 - Feeding data back to Google to improve targeting
21:00 - Partnering for better data and results from the start
24:00 - Lead quality improvements from proper setup
27:00 - Takeaways and closing
Brandon’s FREE PPC Tool Kit:
https://www.batemancollective.com/toolkit/
Schedule a FREE Call with Bateman Collective:
http://batemancollective.com/
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