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Contenido proporcionado por TechCrunch, Yashad Kulkarni, Maggie Stamets, Kell Keller, and Jacquelyn Melinek. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente TechCrunch, Yashad Kulkarni, Maggie Stamets, Kell Keller, and Jacquelyn Melinek o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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Bonus Episode: Pudgy Penguins’ toys hit Walmart with hopes of expanding NFTs revenue and adoption (w/ Luca Netz)

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Manage episode 378306300 series 3352318
Contenido proporcionado por TechCrunch, Yashad Kulkarni, Maggie Stamets, Kell Keller, and Jacquelyn Melinek. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente TechCrunch, Yashad Kulkarni, Maggie Stamets, Kell Keller, and Jacquelyn Melinek o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

This week, we have a bonus episode where Jacquelyn and TechCrunch+ Editor in Chief Alex Wilhelm interviewed Luca Netz, CEO of Pudgy Penguins.

Pudgy Penguins, originally known for its flagship collection of 8,888 NFTs that began in 2021 has expanded beyond that into a “IP and brand development company” after Luca bought the project for $2.5 million and took over as CEO in April 2022.

For context, Pudgy Penguins digital collectibles have generated over $400 million in transaction volume since release. That early success in the NFT market has now been parlayed into the creation of an open-world digital player experience called Pudgy World, which integrates blockchain technology from Ethereum and zkSync Era, and through its toy line, Pudgy Toys, that launched back in May.

We discussed with Luca how those toys launched in 2,000 Walmart stores across the U.S. and Smyths, one of the biggest toy stores in the United Kingdom; in addition to prior launches in Five Below, Amazon, Hot Topic and others stores.

We also talked about:

  • Economics of toys
  • Monetizing NFTs long term
  • Demand for Pudgy Toys
  • Bringing web3 to the real world
  • Future plans for its digital world

Chain Reaction comes out every Thursday at 12:00 p.m. ET, so be sure to subscribe to us on Apple Podcasts, Spotify or your favorite pod platform to keep up with the action.

Chain Reaction comes out every Thursday at 12:00 p.m. ET, so be sure to subscribe to us on Apple Podcasts, Spotify or your favorite pod platform to keep up with the action.

  continue reading

113 episodios

Artwork
iconCompartir
 
Manage episode 378306300 series 3352318
Contenido proporcionado por TechCrunch, Yashad Kulkarni, Maggie Stamets, Kell Keller, and Jacquelyn Melinek. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente TechCrunch, Yashad Kulkarni, Maggie Stamets, Kell Keller, and Jacquelyn Melinek o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

This week, we have a bonus episode where Jacquelyn and TechCrunch+ Editor in Chief Alex Wilhelm interviewed Luca Netz, CEO of Pudgy Penguins.

Pudgy Penguins, originally known for its flagship collection of 8,888 NFTs that began in 2021 has expanded beyond that into a “IP and brand development company” after Luca bought the project for $2.5 million and took over as CEO in April 2022.

For context, Pudgy Penguins digital collectibles have generated over $400 million in transaction volume since release. That early success in the NFT market has now been parlayed into the creation of an open-world digital player experience called Pudgy World, which integrates blockchain technology from Ethereum and zkSync Era, and through its toy line, Pudgy Toys, that launched back in May.

We discussed with Luca how those toys launched in 2,000 Walmart stores across the U.S. and Smyths, one of the biggest toy stores in the United Kingdom; in addition to prior launches in Five Below, Amazon, Hot Topic and others stores.

We also talked about:

  • Economics of toys
  • Monetizing NFTs long term
  • Demand for Pudgy Toys
  • Bringing web3 to the real world
  • Future plans for its digital world

Chain Reaction comes out every Thursday at 12:00 p.m. ET, so be sure to subscribe to us on Apple Podcasts, Spotify or your favorite pod platform to keep up with the action.

Chain Reaction comes out every Thursday at 12:00 p.m. ET, so be sure to subscribe to us on Apple Podcasts, Spotify or your favorite pod platform to keep up with the action.

  continue reading

113 episodios

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