The Power of Persistence | Jennifer Lund, Pepin Forest Tree House

Cabin Culture

On today's episode features a conversation that reminds us how some of the most inspiring success stories emerge from our greatest challenges. Meet Jennifer, the creative force behind Wisconsin's stunning Pepin Forest Tree House. What began as a dream to build a treehouse during the uncertainty of 2020 evolved into something far more complex – a story of resilience, creative problem-solving, and ultimately, triumph. Despite facing a contractor crisis that left her with little more than a skeleton structure and depleted funds, Jennifer and her husband refused to give up. They sold their car, dipped into retirement savings, and even turned to local investors to bring their vision to life.

Drawing from her background in wedding photography and social media marketing, Jennifer transformed their setback into an opportunity. Today, the Pepin Forest Tree House stands as a testament to perseverance, boasting massive windows that replaced the original "tiny, crappy" ones, handcrafted railings made from forest-gathered sticks, and an Instagram following that's helped achieve an impressive 80% direct booking rate.

In this episode, we'll dive deep into Jennifer's journey from crisis to success, exploring everything from the nitty-gritty of social media strategy to the delicate dance of being an on-site host. Whether you're a fellow host, an aspiring cabin owner, or simply someone who loves a good comeback story, you won't want to miss this honest and inspiring conversation.
Pepin Forest Tree House Website: https://www.pepinforesttreehouse.com/
IG HANDLES
@pepinforesttreehouse
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BOOKING SITES
Pepin Forest Tree House: https://www.pepinforesttreehouse.com/book-your-stay
Cozy Rock Cabin: https://staycozycabin.holidayfuture.com/listings/311027
Cozy Cabin Boone: https://staycozycabin.holidayfuture.com/listings/311026
Cozy Camp Sebec: https://staycozycabin.holidayfuture.com/listings/311051
Cozy Rock Website: http://www.staycozycabin.com
Book a Cabin Consultation Here: http://www.staycozycabin.com