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3. Coca-Cola Mini-Series: Ice Cold Sunshine
Manage episode 285071039 series 2876977
Contenido proporcionado por Butter Pecan Podcast. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Butter Pecan Podcast o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In our third installment on Coca-Cola, we learn how the company ignored their black customers while Pepsi grew and sustained their base by appealing to this same group. Pepsi offered twice the amount of soda for the same price, created a black sales team, and black advertising team while Coca-Cola struggled with old traditions.
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Manage episode 285071039 series 2876977
Contenido proporcionado por Butter Pecan Podcast. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Butter Pecan Podcast o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In our third installment on Coca-Cola, we learn how the company ignored their black customers while Pepsi grew and sustained their base by appealing to this same group. Pepsi offered twice the amount of soda for the same price, created a black sales team, and black advertising team while Coca-Cola struggled with old traditions.
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continue reading
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Gravy shares stories of the changing American South through the foods we eat. Gravy showcases a South that is constantly evolving, accommodating new immigrants, adopting new traditions, and lovingly maintaining old ones. It uses food as a means to explore all of that, to dig into lesser-known corners of the region, complicate stereotypes, document new dynamics, and give voice to the unsung folk who grow, cook, and serve our daily meals.
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continue reading
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