#20 Andre Mack: Redefining the Wine Narrative with Maison Noir Wines

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ANDRE MACK LINKS
http://andremack.com/
99 Bottles: http://andremack.com/99bottlesbook
Maison Noir Wines: http://andremack.com/wine
Instagram: @andrehmack / @ashgnyc
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When Andre Mack steps into a room, the air crackles with the energy of a man who's not only shaped my understanding of wine, but redefined what it means to build a brand in the industry. Our latest conversation whirls from his early days as a sommelier at Per Se to the legal wrangles with Mouton Rothschild that led to the birth of Maison Noir Wines. Join us as Andre peels back the layers of his journey, highlighting the importance of identity, the power of humor, and his unyielding dedication to crafting a narrative as compelling as his vintages.
Navigating the rigors of the hospitality trade, the artful balance of responsibility, and the pursuit of excellence - these themes resonate throughout our dialogue. Andre delves into the grind that underpins success, sharing insights on time management and strategic delegation that are as relevant to budding entrepreneurs as they are to seasoned restaurateurs. His stories of transition from NBA dreams to a life steeped in viticulture underscore the beauty of unexpected paths, while his advice on seizing moments and striving for improvement is a toast to the relentless spirit of ambition.
But this isn't just a chat about the grind; it's a celebration of creativity, the evolution of the American palate, and the merriment found in breaking wine's traditional confines. Andre’s infectious energy animates tales of branding ingenuity, misadventures turned wine-blending triumphs, and the embrace of a culture that welcomes new audiences to the vineyard's fold. By the time we clink glasses over the bright future of Relativity Vineyards and the Bung Podcast, you're bound to see the world of wine through a refreshingly different lens - Andre Mack's.

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Capíttulos

1. 'Bung Pod (00:00:00)

2. Success Through Persistence and Hard Work (00:08:50)

3. Creative Wine Branding and Marketing (00:18:42)

4. Wine Industry Challenges and Success (00:31:51)

5. Exploring Food and Wine Passion (00:42:05)

6. Oregon Wine Industry Trends and Marketing (00:47:27)

7. Evolution of Wine Culture (00:52:30)

8. Approaching Wine With Humor and Playfulness (01:04:34)

9. The Evolution of Relativity Vineyards (01:08:43)