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What Products You Should Buy And When - Carla Penn-Kahn
Manage episode 450200138 series 3558204
Contenido proporcionado por Salena Knight | Retail & Ecommerce Growth Strategist, Salena Knight | Retail, and Ecommerce Growth Strategist. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Salena Knight | Retail & Ecommerce Growth Strategist, Salena Knight | Retail, and Ecommerce Growth Strategist o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
If you’ve ever faced the struggle of figuring out when to buy, what to stock, or how to avoid costly dead stock, you’re in for a game-changing episode. I’m joined by retail strategist Carla Penn-Kahn, who shares her expertise on building a profitable buying strategy that lets you keep cash flow healthy and inventory lean.
From her journey in investment banking to launching her own retail tech solution, Carla has honed strategies for making every product decision count. We’re talking about nailing down which products are driving profits, mastering the timing of your buys, and learning exactly when it’s time to discount—or clear out—for maximum returns.
In This Episode, You’ll Discover:
- High-Impact Product Secrets: Learn how to pinpoint which products aren’t just bestsellers, but true profit drivers—and when to invest in them.
- Timing That Works for You: Carla breaks down when to buy, when to hold off, and how to keep your cash flow steady in every season.
- Discounting Done Right: Why strategic discounting matters—and how to avoid costly markdown traps.
- Seasonal Inventory Tips: Get ready for Black Friday and the holidays with tips on when to stock up on bestsellers and when to move out slow movers.
Why This Episode is a Must-Listen: If you’re a retailer ready to level up your inventory game, Carla’s insights will help you buy with confidence. No more second-guessing what to stock or fearing dead stock. Her strategies are easy to implement and geared toward helping you buy smarter, stock better, and keep your cash flow strong—even in the busiest sales seasons.
Whether you’re looking to ace Black Friday, get ahead of holiday trends, or just make every buying decision work harder for you, this episode will change the way you look at your entire product strategy. Ready to start making smarter buys? Hit play and let’s dive in!
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Get my Black Friday Bundle here
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Carla Penn-Kahn's Retail Journey and Early Career 0:02
Transition to E-commerce and Entrepreneurial Background 3:01
Early E-commerce Ventures and Challenges 4:57
Building and Optimizing Inventory 15:32
Strategies for Managing Slow-Moving and Dead Inventory 24:17
The Role of Data and Technology in Inventory Management 28:31
Preparing for Black Friday and Cyber Monday 43:47
Final Thoughts and Encouragement for Listeners 46:15
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