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Brilliant PR Strategies, Being the “Villain,” and Making Bold Enemies
Manage episode 393504460 series 3517703
Contenido proporcionado por Morning Brew. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Morning Brew o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In this episode:
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- How founders can use HARO to get earned media placements
💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe
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Manage episode 393504460 series 3517703
Contenido proporcionado por Morning Brew. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Morning Brew o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In this episode:
- Two PR campaigns that totally backfired (Burger King & Dove)
- The Will & Jada Smith playbook (also known as the Taylor/Kanye dynamic)
- Controlling the narrative, calculated controversy, and redemption arcs
- Basecamp’s founders making “bold enemies” out of Apple and Gmail
- Kim Kardashian’s rebellion in the form of the nipple bra, and “empowerment marketing”
- Christine Quinn as the professional villain on Selling Sunset
- How founders can use HARO to get earned media placements
💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe
Get More BOSSY
- Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show
- Follow BOSSY on:
- Instagram: https://www.instagram.com/bossy_show/
- TikTok: https://www.tiktok.com/@bossy_show
- Twitter: https://twitter.com/BOSSY_Show
Learn more about your ad choices. Visit megaphone.fm/adchoices
44 episodios
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Similar a BOSSY
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
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Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
Let’s face it, Real estate education has lost the script. Everybody “claims” to have the secret sauce. They get you to sign up, get you to bite on a “magic” formula, but there’s no real tools to get there. There’s so much talk, no practical steps. It’s not instructional, it’s hype. The ideas aren’t focused on your success, it’s focused on theirs. Well, it doesn’t have to be that way. If you’ve been searching for a way to escape the rat race and achieve true financial freedom wholesaling real ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
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