Breaking Barriers: Unveiling the Unsung Heroines of Branding | FREEBIE ALERT | Episode 90
Manage episode 404160289 series 3479616
Bookaholic interviews Kim Derrick Rozdeba about "Breaking Barriers: Unveiling the Unsung Heroines of Branding" He uncovers inspiring stories of entrepreneurial women brand leaders. Explore the gender perspective in branding with insights from a passionate advocate and corporate expert.
FREEBIE ALERT - stan.store/Bookaholic - Download the menu and recipes for February's Featured Book, Carolina Built
00:00:00 An intro to Kim Rozdeba
00:00:42 Why did Kim write a book about women branding queens?
00:06:48 Branding in the digital age
00:10:45 5C’s of branding
00:16:57 The Widow Clicquot
00:19:57 Elizabeth Arden - The Red Door
00:25:32 Who is Madam C. J. Walker
00:29:15 Kim Rozdeba: Writing another book?
00:30:40 Wrapping up
Kim Derrick Rozdeba’s Links:
Website:
https://www.rozdeba.com/branding-queens/
LinkedIn: https://www.linkedin.com/in/derrickrozdeba/?originalSubdomain=ca
Facebook: https://www.facebook.com/RozdebaBrand
Links to The Bookaholic
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104 episodios