You DON'T Have a Brand, You Just a Logo If You're Doing This | Marty Neumeier

Behind the Brand with Bryan Elliott

Marty Neumeier is as written many books on design and brand as one of the foremost thinkers on how to build a brand. His books include, The Brand Gap, Zag, The Designful Company, The 46 Rules of Genius and more.
Do you have a brand or a logo? Listen to this discussion between host Bryan Elliott and Marty.
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