How to Build a Brand Around Experiences -- NOT Things | Batch CEO, Mike Petrakis

Behind the Brand with Bryan Elliott

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About Batch & CEO Mike Petrakis

Mike has never had a "real" job-- he's great at starting companies from scratch and growing them into profitable businesses and brands. Now at the helm of Batch, it's about experiences not things.
From bach parties to birthdays to just simply having a good time, Batch provides a way to effortlessly discover and book the best things to do in the most popular destinations.
Not only does the platform take celebrations to the next level with 3,000+ experiences for an unforgettable party - think stunning yachts, bar crawls, at-home hibachi and private chef dinners, spa days and more - but Batch also offers exclusive group pricing and promotions to make sure you’re getting the best deal.
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get a great deal off your next co-working space booking. Head to https://we.co/behindthebrand and check it out.

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