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E48 How to sell in behavioural science
Manage episode 363688545 series 3365571
It's one thing for you to love behavioural science. To read the books , get some training and get going - but you need to take your team and stakeholders with you.
This weeks episode explains how to do that.
The idea is based on a decades experience selling in to public health as the lone marketer in the team and selling in to the corporate comms team. A double whammy of selling in - selling up and pushing the vision.
See what you think!
Let us know!
If it peaks your interest the final one-day Bootcamp training until the Autumn is on June 7th 2023.
62 episodios
Manage episode 363688545 series 3365571
It's one thing for you to love behavioural science. To read the books , get some training and get going - but you need to take your team and stakeholders with you.
This weeks episode explains how to do that.
The idea is based on a decades experience selling in to public health as the lone marketer in the team and selling in to the corporate comms team. A double whammy of selling in - selling up and pushing the vision.
See what you think!
Let us know!
If it peaks your interest the final one-day Bootcamp training until the Autumn is on June 7th 2023.
62 episodios
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