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Convenance, Chinese restaurants, and the danger of choice
Manage episode 378278053 series 3438351
In this episode, we discuss the power of menu design in influencing consumer choices, highlighting the importance of avoiding choice paralysis, using tactics like emphasizing popularity, and leveraging price relativity to boost sales.
52 episodios
Convenance, Chinese restaurants, and the danger of choice
Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
Manage episode 378278053 series 3438351
In this episode, we discuss the power of menu design in influencing consumer choices, highlighting the importance of avoiding choice paralysis, using tactics like emphasizing popularity, and leveraging price relativity to boost sales.
52 episodios
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