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Focus on Less to Influence More
Manage episode 121564197 series 91875
Contenido proporcionado por Authority Marketing for Business Owners, Speakers, Authors, Coaches and Consultants and Authority Marketing for Business Owners. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Authority Marketing for Business Owners, Speakers, Authors, Coaches and Consultants and Authority Marketing for Business Owners o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Diamonds, a newborn baby, Spud Webb, dynamite…and even Tattoo from Fantasy Island.
Big things can come in small packages.
One of these things is the second “Pillar of Authority Marketing” known as micro-specialization.
Basically, micro-specialization is about offering a very specific service to a very specific sub-niche in your market, instead of trying to be the answer to everyone’s problem.
People are often worried that if they niche down the services they offer, then they’ll end up missing out on a lot of business.
But it's actually the exact opposite.
In this episode, we go over how micro-specialization comes into play in the digital attention span economy.
…and how this is starting to change the game for every entrepreneur already.
So, sit back, relax, and press the play button above to learn about one of the most powerful “small packages” you can use in your business.
The post Focus on Less to Influence More appeared first on Authority Alchemy | Authority Marketing Tactics.
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