Artwork

Contenido proporcionado por Art Fairs. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Art Fairs o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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Keep them Coming Back - Marketing to the Art Fair Patron

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Manage episode 104744521 series 28427
Contenido proporcionado por Art Fairs. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Art Fairs o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
The interested parties have come to your party: that Art Festival you have been planning and marketing for 364 days. How do you make sure they love the show, bring their friends, buy art, spread the word about what they found there and can't wait for next year? Sharon McAllister, Executive Director of ArtFest Fort Myers (FL) and Jenny Wright, Festival Director of The Woodlands Waterway Arts Festival (TX) join the conversation and share their best tips for building a memorable experience for their patrons. We'll learn about their decisions on: public relationsmarketingcommunity relationssponsor buildingartist relationshipsplus what works and even more interestingly what they've done that doesn't work! Connie Mettler presents results from her 2014 Best Art Fair Survey of art fair buyers where she gathered data about what makes them come to a festival and why ... plus ... why there are formerly favorite shows that they no longer attend. Both of these events were chosen as Top 50 Events in the survey. Learn more about ArtFest Fort Myers. Learn more about The Woodlands Waterway Arts Festival.
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57 episodios

Artwork
iconCompartir
 
Manage episode 104744521 series 28427
Contenido proporcionado por Art Fairs. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Art Fairs o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
The interested parties have come to your party: that Art Festival you have been planning and marketing for 364 days. How do you make sure they love the show, bring their friends, buy art, spread the word about what they found there and can't wait for next year? Sharon McAllister, Executive Director of ArtFest Fort Myers (FL) and Jenny Wright, Festival Director of The Woodlands Waterway Arts Festival (TX) join the conversation and share their best tips for building a memorable experience for their patrons. We'll learn about their decisions on: public relationsmarketingcommunity relationssponsor buildingartist relationshipsplus what works and even more interestingly what they've done that doesn't work! Connie Mettler presents results from her 2014 Best Art Fair Survey of art fair buyers where she gathered data about what makes them come to a festival and why ... plus ... why there are formerly favorite shows that they no longer attend. Both of these events were chosen as Top 50 Events in the survey. Learn more about ArtFest Fort Myers. Learn more about The Woodlands Waterway Arts Festival.
  continue reading

57 episodios

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