The daily drama of money and work from the BBC.
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The 2024 High Growth Study
Manage episode 426670325 series 2325692
Contenido proporcionado por Federal News Network | Hubbard Radio. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Federal News Network | Hubbard Radio o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
This week on Amtower Off Center, host Mark Amtower is joined by Elizabeth Harr, managing partner of Hinge Marketing, for a wide-ranging conversation focused on Hinge's latest study, the 2024 High Growth Study. The study is conducted annually and is a detailed survey of high growth professional services firms.
Topics discussed include:
- What is high impact marketing and the shift in recent years of the major components
- The content priorities of high growth firms: generating content, differentiation and social media marketing
- Marketing spend declining slightly, but high growth firms remain steady
- Outsourcing key areas that all companies don't have in-house, including website design, graphics, SEO and video production
Learn more about your ad choices. Visit podcastchoices.com/adchoices
174 episodios
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Manage episode 426670325 series 2325692
Contenido proporcionado por Federal News Network | Hubbard Radio. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Federal News Network | Hubbard Radio o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
This week on Amtower Off Center, host Mark Amtower is joined by Elizabeth Harr, managing partner of Hinge Marketing, for a wide-ranging conversation focused on Hinge's latest study, the 2024 High Growth Study. The study is conducted annually and is a detailed survey of high growth professional services firms.
Topics discussed include:
- What is high impact marketing and the shift in recent years of the major components
- The content priorities of high growth firms: generating content, differentiation and social media marketing
- Marketing spend declining slightly, but high growth firms remain steady
- Outsourcing key areas that all companies don't have in-house, including website design, graphics, SEO and video production
Learn more about your ad choices. Visit podcastchoices.com/adchoices
174 episodios
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Similar a Amtower Off-Center
The daily drama of money and work from the BBC.
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it sh ...
…
continue reading
The definitive business podcast from the BBC. Each week, the BBC's Evan Davis is joined by bosses, entrepreneurs and industry experts, to lift the lid on how their businesses work, and what it’s like to be in charge. They discuss a big issue, a big challenge, or a big question facing their industry. From managing AI to managing millennials, from supermarkets to supercharging a new product. And our guests will share their stories of success and failure along the way. Podcasts are published ev ...
…
continue reading
The latest business and finance news from around the world, on the BBC.
…
continue reading
Every weekday, host Kai Ryssdal helps you make sense of the day’s business and economic news — no econ degree or finance background required. “Marketplace” takes you beyond the numbers, bringing you context. Our team of reporters all over the world speak with CEOs, policymakers and regular people just trying to get by.
…
continue reading
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