))
What Does Today's CMO Really Do?
Manage episode 434574201 series 3241001
Contenido proporcionado por Digital Marketing Institute. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Digital Marketing Institute o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In this episode - our 100th! - host Will Francis chats with Brian Finnerty, the CMO of educational software company D2L.
They look at Brian's long career in educational technology where he sees the learner as always taking the central role, especially in the age of AI. He explains how he manages their global marketing strategies, and offers insights into the ideal relationship between marketing and sales, as well as tips for anyone considering working in marketing.
"Marketing is a great profession. It's plugged into the heartbeat of a company and its growth and its commercial viability. ---------
To listen to more great conversations with professionals in digital marketing subscribe to Ahead of the Game on Apple Podcasts, Spotify, and the video version on YouTube. And visit the Digital Marketing Institute for thousands of educational resources. You'll find ebooks, toolkits, podcasts, webinars, blogs, guides, and more! Join as a member for free today
If you enjoyed this episode please leave a review so others can find us!
If you have other feedback for or would like to be a guest on the show, email the podcast team!
106 episodios
Compartir
