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Podcast #34--Hispanic Public Relations Panel From AHAA 2012
Manage episode 152051152 series 1047381
Contenido proporcionado por Association of Hispanic Advertising Agencies AHAA. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Association of Hispanic Advertising Agencies AHAA o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
HISPANIC PUBLIC RELATIONS: CREATING BRAND EVANGELISTS WITH ENGAGEMENT AND TRUST
This session introduces you to the NEW Hispanic press and the new channels of trust for Hispanic consumers. Learn how to generate advocacy, engagement, trust and sales with public relations. In addition the panelists demonstrated how to supercharge your Hispanic Marketing with breakthrough PR and social media techniques.
Panelists:
- Solomon Romano, Head of Hispanic Marketing, Delta Dental
- Rosanna Fiske, APR, PRSA Immediate Past Chair
GSC Program Director and Associate Professor, Florida International University - Natalie Boden, President and Founder of BodenPR
- Manny Ruiz, Publisher of Hispanic PR Blog and Hispanicize Founder
13 episodios
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