Laurel Newman and Zarak Khan - Building Behavioral Science in an Organization


Manage episode 288772030 series 1646858
Por Erik Johnson and Action Design Network descubierto por Player FM y nuestra comunidad - los derechos de autor son propiedad de la editorial, no de Player FM, y el audio se transmite directamente desde sus servidores. Presiona el botón de suscripción para rastrear cambios en Player FM o pega el URL del feed en otras aplicaciones de podcast.

As applied behavioral science has become more widespread, a need has emerged for guidance on how to build and integrate behavioral science functions within an organization. To help fill this need, our very own Zarak Khan – along with psychology professor turned behavioral scientist Laurel Newman – edited a book that draws on the collective wisdom of applied behavioral scientists with cross-industry experience.

Download a free copy of “Building Behavioral Science in an Organization” at Or you can purchase a Kindle or paperback copy on Amazon, at cost.

We flip the script on this episode! Zarak and Laurel are interviewed by Christopher Nave, Managing Director of the Master of Behavioral and Decision Sciences Program at the University of Pennsylvania. They discuss how this book provides practical guidance on building a behavioral science function that has meaningful impact for any organization.

Stay tuned for more episodes to come in this series, where we interview other authors and contributors to “Building Behavioral Science in an Organization.”

34 episodios