Market researchers have the coolest backstories. Hear them here!
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Matt Forde and Matt Dyson bring you all the action from Saturday afternoon's football. If by action you mean mucking about, making fun of footballers and generally not knowing what's going on, then this is the show for you.
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Join two seasoned legal administrative professionals, each with over two decades of experience, as they delve into the highs and lows of their profession. From current hot topics to moments of gratitude, this podcast offers a candid and insightful look into the world of secretaries and other administrative support staff.
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The podcast for learners of American English
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Join Matt Forde & Chris Scull for an afternoon of lower league goals, tunes & chaotic tangents. This week, after Kobbie Mainoo admitted he ate loads of burgers in lockdown, the age old debate was opened up as Fordey asked - what is the best burger? Stuart Pearce was chanelled in the Seance of the Living & Fordey revealed all about his new stuffed a…
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Join Matt Forde & Matt Dyson for an afternoon of goals, tunes & chaotic tangents. This week, a Dyson-pun meant awful market clothing came into focus - specifically rubbish trainers - and after Cole Palmer revealed his love of Lemon Cake & Custard, the very best comfort foods were also discussed.
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Join Matt Forde & Matt Dyson for another afternoon of goals, chaos and tunes. Today, the guys discussed Matt's dog's bowels, they spoke to a very cheery vet and they asked the question, what would you do if you were invisible?
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Join Matt Forde & special guest James Gill for another week of goals, tunes and utter chaos. This week, the guys delved into a big battle in Hawaii, as they asked you what is better - Hawaiian Shirts, or Hawaiian Pizza? They also asked for the very best looking bald men in the world - with a spooky preview of all the days action…
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Join Jay Lawrence and Matt Dyson as they dissect a busy afternoon of goals, tunes and chaos. This afternoons show focused on stadiums you can study in, things you've done at a football stadium and some of the best out of context clips from Premier League stars...
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Episode #126 Open Mic: Julie Leonard and Brennan Held of MarketVision Share the Results of AI vs. Humans
47:44
Experienced human researchers vs. AI. How does AI stand up right now, today? The results may surprise you like they did for me. In this special “Open Mic” episode of the Rock n’ Roll Research Podcast, our guests share the results research-on-research that address that very question. Julie Leonard and Brennan Held (colleagues of mine at MarketVision…
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Join Matt Forde and Chris Scull for an International Break special, where the lack of top-flight football led to discussions about weekly regrets, a phone call with a butler and home brewing - with some wonderful tales of home brew horrors...
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Episode #125: Graeme Ford - Founder PunkMRX, Former Innovation Head at YouGov, Punk Rock Academic
40:40
Once fairly traditional, the market research industry is now teeming with fresh thinking and ways to discover insight. Someone needs to help make sense of it all. Graeme Ford is leading the charge by bringing a punk rock ethos to the game with his new consultancy, PunkMRX. Prior to PunkMRX, Graeme had a ‘boomerang’ career at YouGov, returning as Gl…
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In a radio first, Matt Forde and Matt Dyson shone a spotlight on a very important field of work... Undertaking! Gary the Undertaker joined us on the show to discuss the ins and outs of his very important work, and next week there will be someone with a whole new 'overlooked' profession on the show. In other news, the boys asked you what the worst s…
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Episode #124: Joseph Wylie - Precision Sample, Insights Association Chapter President, Singer Songwriter
25:58
Step aside Adam Levine, Joseph Wylie will take the mic now. Joseph is a goal setter and a planner. He knew in undergrad that market research was his ticket, so he got his MSMRA from Michigan State, took a position at Precision Sample and got involved in the Insights Association (smart moves!). Today, he is Precision’s Global Director of Supply and …
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Fordey & Dyson were joined by probably their favourite guests they've ever had on the show so far... the Dyson kids! Ted & Maggie came on the mic to stir things up and throw daddy Dyson under the bus by sharing some embarrassing intel only they know about their dad. Kier Starmer made an appearance on the show too and was summoned in the séance of t…
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Join Fordey and Dyson for another week of goals, tunes & general chaos... This week, the guys attention turned to conspiracy theories, body odour amongst a very busy day of Premier League football!
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Episode #123: Jim Lake - President of Michael Walters Advertising, Accomplished Songwriter, Drummer
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Jim Lake is President of Michael Walters Advertising where he has been for over 30 years. MWA boasts an impressive client list including Hunter Douglas, Paul Mitchell and the Chicago Cubs. But Jim is also a fellow drummer who discovered his penchant for songwriting in his 50s and in 2023 was named a Songwriter to Watch by the Nashville Songwriters …
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Join Fordey & Dyson this week as they delve into the return of the Premier League after the International Break - with a very special Forest ending. They also discuss the foods that ruined you because they're so good - and are joined by ex-Soccer AM stars Helen Chamberlain and Tim Lovejoy to chat through their new podcast and play a brand new revol…
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It's Matt Forde & Chris Scull this week that dissect the International Break, with less goals & even more chaos - as well as ridiculous injury stories & Chris' scary tale from a toilet...
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Matt & Matt return this week for the third week of the season with tunes, goals and chat. This weeks focus turned to old fashioned hobbies, incredible comebacks and Jim White's thoughts on the Oasis reunion...
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Second time’s a charm. After starting out in banking, Dr. Rachel Baghelai pivoted and has thrived in her career as Industrial/Organizational psychologist and business consultant focused on employee research. She is currently VP of Assessment and Analytics and The Kaleidoscope Group, a leading DEI consultancy based in Chicago. We discuss Rachel’s ca…
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Join Matt Forde and for one week only, the brilliant Carl Donnelly, as they bring you all the biggest goals & sporting stories from the week... this week includes a potty mouth from Arne Slot, a questionable flight from Utd - and some unbelievable texts! Enjoy!
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Rob and his business partner / wife, Toni, are giving new meaning to the term ‘house band.’ After starting his insights career with classic firms like Market Strategies Int’l and Elrick & Lavidge, Rob has been running his own firm, Klein & Partners, for over 20 years focused exclusively on supporting healthcare clients. Rob and Toni are partners in…
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Fordey & Dyson return for another season and this week discuss a frantic opening day, diseases for Dyson & diets over the summer...
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Episode #120: Victoria Sakal - Head of Growth at Wonder, Family Business Kid, Real Estate Investor
26:43
Victoria Sakal is currently the Head of Growth for the on-demand research platform company called Wonder (askwonder.com), who is applying AI and a whole lot of innovation to secondary research. Really cool stuff! But, if you would have told a young Victoria she would make a career in research, she most certainly would not have believed you. Much of…
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“Let’s not burn through technology again. Let’s not just rip a path through AI.” Eddie Accomando is one of my favorite researchers to talk shop with. With his academic background in anthropology, moderator certification from RIVA and deep knowledge of quantitative methodologies, Eddie can cover it all from theory to practice to the political dynami…
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Episode #118: Ian Pierpoint - Founder of Further&Further, Cultural Strategist, Acid House Veteran
31:47
Fail we may, sail we must. Ian Pierpoint is Founder and CEO of the intrepid human insights agency, Further&Further Strategies. Ian’s unique perspective on understanding people and culture is an outgrowth of his journey, from the UK acid house scene, to corporate youth researcher, to documentary filmmaking, to CMO. We discuss Ian’s improbable route …
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Episode #117: Jeff Reesing - SVP at Dynata, Former Jamming Partner with Members of Jane's Addiction
29:44
Jeff Reesing, is SVP of Corporate Sales and Customer Experience at Dynata, the world’s largest first party data platform and a company that powers so much of what we do in research and insights. He has built himself an impressive professional career, but music was his first love and it is easy to understand why. Back in high school, Jeff found hims…
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In this episode, Nigeria and Yesenia delve into several notable changes that have occurred in law firms over the years. They cover a wide range of topics, including: 1. Smoke Rooms: The shift away from designated smoking areas within the office. 2. Liquor Carts: The disappearance of in-office liquor carts that were once a common sight. 3. Pagers: T…
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Do surveys make good bedtime stories for kids? It worked for Kai Fuentes! Kai is a second-generation market researcher. While many of us were running around causing trouble as kids, Kai was helping her mom’s family business by stapling surveys and even intercepting respondents at the mall. Kai followed in her mother’s footsteps by founding Ebony Ma…
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Join two seasoned legal administrative professionals, each with over two decades of experience, as they delve into the highs and lows of their profession. From current hot topics to moments of gratitude, this podcast offers a candid and insightful look into the world of secretaries and other administrative staff personnel. Yesenia and Nigeria discu…
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As the curtain falls on the football season, the curtain opens on Matt Dyson's anatomy, as he and Matt Forde open a discussion up on embarrassing bodies. Featuring special guests, Jon Richardson and Paul McCaffrey.
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In this episode, we honor our moms and share some of their advice related to the workplace. Special thanks to Jasmine Bailey, Carina Castillo, Christopher Collazo, Bandy Forman, Venae Fowler, Suegeil Mercado, Katherine Morgan, Diana Peña, Tamesha Peterson, and Anaya SmithPor N. Rolling-Ford and Y. Caldwell
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Fordey tells Dyson about an MRI scan he had recently, he's off to Wembley tomorrow and they salivate over your barbecues.
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Yesenia and Nigeria discuss the challenges of a multi-generational workplace.Por N. Rolling-Ford and Y. Caldwell
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Matt Forde is joined by Chris Skull who were both very shocked by some of the things our listeners find annoying on television, with an overwhelming response not enjoying the Simpsons! Donald Trump also makes an appearance in the Seance of the living to talk about his love of 'Friends' the tv show...…
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Recorded live on the Purple Stage at the IIEX conference in Austin, TX on April 18! Nicholas Jayanty, Principal User Experience Researcher at IBM’s Red Hat, traces his path from making sketch comedy pilots on MTV to producing award-winning films to researching and designing digital user experiences. Nicholas contrasts the supply chains of the indep…
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Episode #115: London Brinkman - Qualitative Researcher, Vocalist, Award-Winning Body Builder
32:26
London Brinkman is one year out of school as a Qualitative Market Research Analyst and my colleague at MarketVision Research. While working a project together, I learned she is also the lead singer for a notable cover band in Cincinnati. But not only that, she is an award-winning body builder! London discusses her decision to shift her career focus…
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This week we discuss the concept of client service. Client service is not just about the paying client and the firm. It extends across all levels of a law firm.Por N. Rolling-Ford and Y. Caldwell
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In this episode, Matt Forde and Matt Dyson delve into Wayne Rooney's unusual sleep routine and uncover Producer Liam's drunken antics from the previous night.
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Episode #113: Wes Michael - Founder & CEO of Rare Patient Voice, Amateur Jingle Writer/Singer
24:23
Wes Michael is the founder and CEO of Rare Patient Voice, a 10-year old firm who empowers patients and caregivers to share their voices with the companies working to better their lives with new products, devices, and treatments. [To date, RPV has paid out over $13M in incentives to patients and caregivers – wow!!] Wes started RPV after a successful…
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Yesenia and Nigeria discuss hybrid work schedules and dedicate this episode to their former colleague Danelle Gager. We also give a shout out to Ms. Eboni K. Williams of the podcast Holding Court.Por N. Rolling-Ford and Y. Caldwell
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Dyso & Fordey reminisce on their first ever experiences at subway, and get a very special visit from Noel Gallagher in the séance of the living who weighs in on his favourite sandwich memories too!
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Sue Collin is one of those rare people who has spent her entire career with one organization. Her first job was with a research company called Directions for Decisions which was later acquired by RTi Research where she has been ever since. But while the company has remained the same, Sue’s career has done anything but. After years of applying her q…
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Notes from the Secretarial Pool pilot podcast. Host and show introductions.Por Notes From The Secretarial Pool
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Matt Forde and Matt Dyson bring you an action packed show in which the dynamic duo delve into the murky and disturbing world of children's birthday parties...
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Episode #111 Open Mic: Priscilla McKinney Discusses Her Book, "Collaboration is the New Competition"
40:14
On Episode #34, Priscilla McKinney from Little Bird Marketing shared her story of growing up in a family singing troupe. In this episode, we invite her back to the Rock n’ Roll Research Podcast to discuss her book, “Collaboration is the New Competition: Why the Future of Work Rewards a Cross-Pollinating Hive Mind & How Not to Get Left Behind.” Pris…
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Matt Forde is joined by guest co-host, Paul McCaffrey for a day of football and graffiti chat!
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Richie Firth steps in alongside Matt Dyson, with the latter contracting a computer virus mid show. Plus the duo attempt to build an Easter themed XI!
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Matt Forde and Chris Scull open a very mature discussion about picking your nose and discuss which teams they hate and their reasons for it. Plus Donald Trump weighs in on the England kit debate in the Seance of the Living.
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Episode #110: Mark Earls - Insights Iconoclast, Best-Selling Author, Ska Band Frontman
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1:06:32
Mark Earls, The HERDmeister, shares his story of how he went from European tour guide to being labeled the market research industry’s “public enemy #1.” We have a wide-ranging conversation on how people really make decisions, the freedom to experiment in the insights world, predicting multiple futures, how brands grow, being clear in your terminolo…
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On this week's episode, Matt Forde and Matt Dyson search the UK for the worst water and also delve into the listeners stories of bad nights out!
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Episode #109: Jeffrey Porter - UTA MSMR Student, Lockheed Martin Intern, Shredding Guitarist
36:14
Jeffrey Porter will graduate from the UT Arlington MSMR program in December of this year. In addition to his studies, he is keeping extremely busy with an internship in financial data analysis with Lockheed Martin. But there’s more to Jeffrey than insights. He has maintained a nice side hustle of buying and selling vintage video games, timing the m…
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It's Matt Forde and Chris Scull this weekend and they are not only going through the latest football scores but also you're best charity shop finds. And William Hague makes a surprise appearance.
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