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MFP 119. Stuart Rutherford: Listening to Clients: a Market-led Approach
Manage episode 152503007 series 1061371
Contenido proporcionado por MicroSave. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente MicroSave o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Listening to clients is at the heart of providing financial services in a market-led approach. Financial service providers should always keep their eyes and ears open for what their clients are saying in terms of the design and delivery of the product.
Stuart Rutherford is the founder of SafeSave, a microfinance institution in Bangladesh and author of the books The Poor And Their Money and Portfolios Of The Poor. Rutherford talks about the importance of listening to clients, how best MFIs can learn from them, and his experience in conducting such research.
150 episodios
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Manage episode 152503007 series 1061371
Contenido proporcionado por MicroSave. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente MicroSave o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Listening to clients is at the heart of providing financial services in a market-led approach. Financial service providers should always keep their eyes and ears open for what their clients are saying in terms of the design and delivery of the product.
Stuart Rutherford is the founder of SafeSave, a microfinance institution in Bangladesh and author of the books The Poor And Their Money and Portfolios Of The Poor. Rutherford talks about the importance of listening to clients, how best MFIs can learn from them, and his experience in conducting such research.
150 episodios
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