The 23 Year Old Who Lost Everything and Built a Grief Empire

Young Boss with Isabelle Guarino

Discover how Natalie Orozco Moxly turned personal tragedy into a thriving grief-focused business. In this inspiring conversation, Natalie shares her journey of creating Sunday Mornings, a brand dedicated to changing the cultural narrative around grief through heartfelt gifting and community building.
Learn how Natalie overcame impostor syndrome, raised $88,000 through crowdfunding, and is revolutionizing the way we approach grief and loss. She offers unique insights on marketing to a sensitive demographic, the power of intuition in business decisions, and the importance of staying true to your vision.
From custom-designed boxes that "feel like a hug" to innovative tech solutions for grief anniversaries, Natalie's approach to entrepreneurship is both heartfelt and strategic. Gain practical advice on bootstrapping, the value of in-person market research, and how to navigate the delicate balance between profit and purpose.
This episode is a must-watch for young entrepreneurs looking to turn their passion into a mission-driven business. Natalie's story proves that youth can be a powerful asset in creating meaningful change and building a successful enterprise.
Don't miss out on this powerful discussion about resilience, innovation, and the future of grief support. Remember, youth is your power – tune in to discover how you can make your mark in the world of business.
Like, share, and follow us on Instagram and TikTok @youngbosspodcast for more inspiring stories and practical tips for young entrepreneurs. Let us know in the comments: Have you ever considered crowdfunding your business?
#intentionalgiving #mindfulgifting #bereavementsupport #childgrief #communityengagement
CHAPTERS:
00:00 - Intro
00:40 - Quickfire Questions
01:39 - Understanding Sunday Mornings
03:34 - How Sunday Mornings Operates
06:54 - Grief Advice and Support
11:22 - Starting a Business Journey
12:20 - Overcoming Imposter Syndrome
14:36 - Crowdfunding Strategies
17:55 - Effective Marketing Techniques
21:05 - Grief Misinformation Issues
22:58 - Importance of Education
24:02 - Technology's Impact on Business
25:39 - Social Media and Grief Conversations
28:25 - Perfecting Your Branding
30:09 - Marketing Strategies Overview
31:30 - Event Planning Decisions
33:13 - Age: Advantage or Disadvantage?
35:30 - Tips for Young Entrepreneurs
37:00 - Common Mistakes in Business
37:54 - Future Aspirations
40:15 - What's in the Box?
42:05 - Finding You Online

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And remember, youth is your power.