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Contenido proporcionado por podcasting@novafm.com.au and Nova Podcasts. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente podcasting@novafm.com.au and Nova Podcasts o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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The Agile Brand with Greg Kihlström®
![The Agile Brand with Greg Kihlström® podcast artwork](https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/32.jpg 32w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/64.jpg 64w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/128.jpg 128w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/256.jpg 256w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/512.jpg 512w)
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Inside Taylor Swift's 35th Birthday Party
Manage episode 456278524 series 2786053
Contenido proporcionado por podcasting@novafm.com.au and Nova Podcasts. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente podcasting@novafm.com.au and Nova Podcasts o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Hey guys, it's Jermaine here holding down the fort for the guys until they're back January 28th. In the meantime, let's keep you up to date with the latest Glossys:
- Billie Eilish gave a thumbs up to something a bit naughty in her latest Vanity Fair interview.
- Taylor Swift celebrated her 35th birthday party with Brittany and Patrick Mahomes.
- Timothee Chalamet shares a sneak peek of his role as Bob Dylan in an upcoming biopic.
- Mariah Carey signs Rihanna's tittie!
See omnystudio.com/listener for privacy information.
3845 episodios
Manage episode 456278524 series 2786053
Contenido proporcionado por podcasting@novafm.com.au and Nova Podcasts. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente podcasting@novafm.com.au and Nova Podcasts o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Hey guys, it's Jermaine here holding down the fort for the guys until they're back January 28th. In the meantime, let's keep you up to date with the latest Glossys:
- Billie Eilish gave a thumbs up to something a bit naughty in her latest Vanity Fair interview.
- Taylor Swift celebrated her 35th birthday party with Brittany and Patrick Mahomes.
- Timothee Chalamet shares a sneak peek of his role as Bob Dylan in an upcoming biopic.
- Mariah Carey signs Rihanna's tittie!
See omnystudio.com/listener for privacy information.
3845 episodios
Alle episoder
×Nothing says romance like a nice home-cooked meal… unless you're Dianne from Blackburn, Victoria. When her boyfriend Simon polished off all the chips at dinner, she didn’t just get mad—she got stabby . Instead of a lovers' quarrel, she grabbed a knife and landed herself in prison. The story has resurfaced just in time for Valentine’s Day, serving as a cautionary tale: always leave some chips for your partner—or at least run if you don’t. See omnystudio.com/listener for privacy information.…
It’s Valentine’s Day, and love is in the air—along with some highly questionable relationship choices. Would you share a toothbrush with your partner? One couple swears by it, but we’re not convinced. Meanwhile, a man gets fully swallowed by a humpback whale, and it’s all caught on camera! Chelsea Handler proves she’s the queen of petty revenge, Madonna spills on her new album, and a woman goes to jail for stabbing her boyfriend over chips . Plus, New Music Friday, Caller of the Week, and a chaotic Week in Review! See omnystudio.com/listener for privacy information.…
Dump Day, Short Kings & A Very Unlucky Bed Wetter America has a brand-new top dog , and it’s a Giant Schnauzer making history! Meanwhile, the Backstreet Boys are heading to Vegas, and a wild new study reveals a surprising perk of being short. Plus, we unpack why so many people break up right before Valentine’s Day, how half of young men have never asked someone out in person, and which celeb is out here exposing their ex for wetting the bed. Oh, and Below Deck Down Under’s Captain Jason joined us for Quick Draw—and the girls and gays are absolutely swooning! See omnystudio.com/listener for privacy information.…
C'mon gals, we're going to Vegas in July. Ricki was so excited to announce this! See omnystudio.com/listener for privacy information.
Titanic Mayhem, Cocaine Wine & A Song That’ll Ruin Your Day Ever heard a song that instantly sends you into a rage? One Aussie influencer has, and it’s absolutely hilarious. Plus, we chat about Qantas’ brand-new uniform redesign—will it be high fashion or just high-vis? We’ve got your Aussie Idol recap, the latest on The White Lotus premiere, and why Mandy Moore is calling out Amazon. And in one of Hollywood’s strangest mysteries, we uncover what sent Titanic’s cast and crew into full-blown chaos on set. Buckle up, betch! See omnystudio.com/listener for privacy information.…
On the final day of filming Titanic , all hell broke loose. Crew members were hallucinating , one demanded to see a priest, and the director of photography led a full-on conga line . Even James Cameron himself was completely out of it. Nearly 80 people were rushed to the hospital after a mysterious incident involving the crew’s lunch—but who did it and why ? Was it a prank, revenge, or something more sinister? To this day, no one knows . Buckle up for one of Hollywood’s weirdest unsolved mysteries! See omnystudio.com/listener for privacy information.…
E-A-G… Oh No! Eagles, Spelling Fails & AI Valentines We’re breaking down all the chaos from Super Bowl LIX , including the Philadelphia Mayor’s disastrous attempt at the Eagles chant. That leads us straight into a spelling bee, where Joel crashes and burns. Plus, one influencer’s dog destroys his Lamborghini , the Village People want to sue Jim Jeffries , and Diplo casually admits to tripping on acid four times a week . Oh, and people are sending Valentine’s gifts to an AI influencer —the future is weird, betch! See omnystudio.com/listener for privacy information.…
Reckon you're bad at spelling? No way near as bad as Joel. Have a L.I.S.T.E.N. to this! See omnystudio.com/listener for privacy information.
We’re diving into everything from this year’s Superbowl, including Kendrick Lamar’s halftime show. One mum is getting roasted for making her daughter’s bed way too high—like, ladder required high. We go through your messages in Mailbag, recap last night’s Australian Idol , and freak out over Tate McRae’s eerily accurate Superbowl score prediction from 2023. Plus, what would you ooze? One guy on the carnivore diet started oozing cholesterol —yep, it’s as gross as it sounds! See omnystudio.com/listener for privacy information.…
Are you a full blown psychic? Tate McRae must just be. Listen to her predict the EXACT 2025 Superbowl scores back in 2023! See omnystudio.com/listener for privacy information.
In the words of Havana Brown, do you have a big banana? In the case of this lady named Kate, she was curious as to why the banana she had was so big. Turns out it was a double surprise! See omnystudio.com/listener for privacy information.
Kendrick Lamar’s Not Like Us is now the official CPR anthem—so next time you’re saving a life, rap along. A woman found a freaky double banana and of course made it a whole event. In the Glossys, Sarah Michelle Gellar hints at a Buffy revival, Meghan Markle’s old palace nickname resurfaces, and Travis Kelce gets caught in a top hat lie. Plus, a pilot shoots his shot with an OnlyFans creator, and we play our new game: RIP—Real or Fake? See omnystudio.com/listener for privacy information.…
Ever needed to do a number two on a date? 💩 Just make sure you don't end up like this woman. Spoiler alert: FIREFIGHTERS WERE CALLED! See omnystudio.com/listener for privacy information.
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Ricki-Lee, Tim & Joel
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Today’s show has everything—from nightmare roommates to unflushable disasters! A rental ad has gone viral for its ridiculous housemate criteria—would you live there? Meanwhile, Redfoo from LMFAO has swapped party rock for pro tennis, and let’s just say… the scoreline wasn’t pretty. A BBC newsreader had a Marge Simpson moment on air, Meghan Markle’s good deed backfired spectacularly, and Ricky Gervais went straight for the jugular with a savage X post. Plus, a date-night disaster involving an unflushable poo and a rescue mission. Oh, and Natalie Bassingthwaighte drops by for Quick Draw! See omnystudio.com/listener for privacy information.…
Natalie Bassingthwaighte drops by to spill on whether Olivia Rodrigo borrowed the riff from 'Voodoo Child'—and she doesn't hold back! Plus, we get the inside scoop on how things are going in her love life, and surprise—she’s working on a project with her partner. And of course, we put her to the ultimate test: Quick Draw with Joel! Will she rise to the occasion or crumble under the pressure? Listen now! See omnystudio.com/listener for privacy information.…
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