Episode 141 How to sell your language course without being manipulative

Get richer teacher with Ola Kowalska

What is your image of a salesperson? Perhaps you associate them with a pushy car salesman who uses manipulative techniques. Or maybe you picture someone who—even if they don't work as a salesperson—has a natural gift for persuasion and can always sway people to their side. We often imagine that selling is a skill you're born with. And while I do believe that a certain type of personality can make the transition to selling easier—like being extroverted, courageous, or energized by talking to people—the truth is, that's just a small part of the process. It's helpful, sure, but honestly, it's an insignificant piece of the puzzle when you truly understand what sales is all about.

In Episode 141 of the Get richer, teacher podcast, I talk about three things you need to sell language courses without being manipulative.

Listen to the episode to learn:

• How to make sure you won’t have to persuade people to buy your course.
• What to emphasize when talking about your offer to be more effective in selling.
• The mindset shift that will make all the difference in promoting your course!

Want to grow your business with group language courses? Take my quiz to see if you’re rea

Hey, I’m Ola!

For the last 3 years I have been helping language teachers and coaches like you build profitable, sustainable and enjoyable businesses. I used to be a teacher, a teacher trainer and even ran my own language school in the past, but I am now focused on coaching teachers full-time (and I love it!) So far I have helped over 600 language educators from all over the world and my mission is to see the world where teachers thrive, enjoy the hell out of life and their job and have a great impact on their students lives, mainly through getting better at marketing and selling fabulous language group programs and definitely without burnout or selling their souls.

You can learn from me for free:

• you can listen to this weekly podcast!
• you can download my free social media guide for teachers
• you can read my blog
• you can follow me on Instagram where I share tons of tips and inspiration for teachers in business

We can work together in 3 different ways at 3 different stages of your business as well:

• if you’re freelancing as a language teacher or coach and want to get better at getting paying clients, check out Rocket Fuel
• if you’re ready to scale beyond 1:1s and want to build a profitable, sustainable and fun business with a group program at its core, then Rocket Accelerator is for you
• or check out my 1:1 package