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Contenido proporcionado por James McCann. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente James McCann o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
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Contenido proporcionado por James McCann. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente James McCann o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Watch the visual component on YouTube: https://youtu.be/YXQtwkYu4rk
I'm coming back to Adelaide and doing a new material show: https://www.trybooking.com/events/landing/1199522?fbclid=IwAR18wDilXqTGzUkr5AM7UeNNcesP6rOsPVXRNb3AEN4jQXtjaR-ROVxr020
Join the sailing club to contribute financially to James Donald Forbes McCann's journey to boat ownership: https://www.patreon.com/jdfmccann
Buy the several books written by James Donald Forbes McCann: https://www.jdfmccann.com/books
Hosted on Acast. See acast.com/privacy for more information.
171 episodios
Manage episode 409711113 series 3291643
Contenido proporcionado por James McCann. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente James McCann o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Watch the visual component on YouTube: https://youtu.be/YXQtwkYu4rk
I'm coming back to Adelaide and doing a new material show: https://www.trybooking.com/events/landing/1199522?fbclid=IwAR18wDilXqTGzUkr5AM7UeNNcesP6rOsPVXRNb3AEN4jQXtjaR-ROVxr020
Join the sailing club to contribute financially to James Donald Forbes McCann's journey to boat ownership: https://www.patreon.com/jdfmccann
Buy the several books written by James Donald Forbes McCann: https://www.jdfmccann.com/books
Hosted on Acast. See acast.com/privacy for more information.
171 episodios
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×Go see Faux Real on tour: https://isthisfauxreal.com/TOUR See the beautiful music videos: https://www.youtube.com/channel/UCj1J9o5u3dEQWCMRT3OYwmg Catch them on the gram: https://www.instagram.com/isthisfauxreal/?hl=en Tune in to the James Donald Forbes McCann Catamaran Plan: https://pod.link/1600020707 Buy the book: https://www.jdfmccann.com/books Listen to the album on Spotify: https://open.spotify.com/artist/2AmTKUd2n9VwRgzQHfr7rA Join the Patreon: https://www.patreon.com/jdfmccann Artists to check out: Yalcy: https://www.instagram.com/yalcy__/ Sean Nicholas Savage: https://www.instagram.com/seanicholasavage/ Ryder The Eagle: https://www.instagram.com/inlovingmemoryofryder Kirin J Callinan: https://www.instagram.com/kirinjcallinan Valgur: https://www.instagram.com/soyvalgur Nuha Ruby Ra: https://www.instagram.com/nuha__ruby__ra__/?hl=en Hosted on Acast. See acast.com/privacy for more information.…
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1 CJ Landry Fires Shots 1:02:02
1:02:02
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Check out CJ Landry's Podcast: https://youtu.be/YMMjVQeSoKM CJ LANDRY on instagram: https://www.instagram.com/thecjlandry/?hl=en The shirt is temporarily on sale: https://www.jdfmccann.com/merch/jdfmcp-mare-liberum-game-t-shirt Tune in to the James Donald Forbes McCann Catamaran Plan: https://pod.link/1600020707 Buy the book: https://www.jdfmccann.com/books Listen to the album on Spotify: https://open.spotify.com/artist/2AmTKUd2n9VwRgzQHfr7rA Join the Patreon: https://www.patreon.com/jdfmccann Hosted on Acast. See acast.com/privacy for more information.…
The shirt is on sale for two weeks only: https://www.jdfmccann.com/merch/jdfmcp-mare-liberum-game-t-shirt Tune in to the James Donald Forbes McCann Catamaran Plan: https://pod.link/1600020707 Buy the book: https://www.jdfmccann.com/books Listen to the album on Spotify: https://open.spotify.com/artist/2AmTKUd2n9VwRgzQHfr7rA Join the Patreon: https://www.patreon.com/jdfmccann Hosted on Acast. See acast.com/privacy for more information.…
The shirt is on sale for two weeks only: https://www.jdfmccann.com/merch/jdfmcp-mare-liberum-game-t-shirt Tune in to the James Donald Forbes McCann Catamaran Plan: https://pod.link/1600020707 Buy the book: https://www.jdfmccann.com/books Listen to the album on Spotify: https://open.spotify.com/artist/2AmTKUd2n9VwRgzQHfr7rA Join the Patreon: https://www.patreon.com/jdfmccann Hosted on Acast. See acast.com/privacy for more information.…
BEHOLD crowd PLEASURE: https://www.youtube.com/watch?v=60V4Oza0v3A MILWAUKEE: Wednesday, January 15, Improv CHICAGO: January 16-18, Zanies CLEVELAND: January 19, Hilarities HERE IS WHERE YOU CAN Come to the gigs: https://www.jdfmccann.com/gigs Buy the book: https://www.jdfmccann.com/books Listen to the album on Spotify: https://open.spotify.com/artist/2AmTKUd2n9VwRgzQHfr7rA Join the Patreon: https://www.patreon.com/jdfmccann Hosted on Acast. See acast.com/privacy for more information.…
DENVER: Sunday, January 12, Comedy Works Downtown MILWAUKEE: Wednesday, January 15, Improv CHICAGO: January 16-18, Zanies CLEVELAND: January 19, Hilarities HERE IS WHERE YOU CAN Come to the gigs: https://www.jdfmccann.com/gigs Buy the book: https://www.jdfmccann.com/books Listen to the album on Spotify: https://open.spotify.com/artist/2AmTKUd2n9VwRgzQHfr7rA Join the Patreon: https://www.patreon.com/jdfmccann Hosted on Acast. See acast.com/privacy for more information.…
HERE IS WHERE YOU CAN Buy the book: https://www.jdfmccann.com/books Listen to the album on Spotify: https://open.spotify.com/artist/2AmTKUd2n9VwRgzQHfr7rA Come to the gigs: https://www.jdfmccann.com/gigs Join the Patreon: https://www.patreon.com/jdfmccann Hosted on Acast. See acast.com/privacy for more information.…
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1 Business Lounge ft. Samantha Winnicki 1:03:25
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Check out Sam's substack: https://perfectforms.substack.com/ HERE IS WHERE YOU CAN Buy the book: https://www.jdfmccann.com/books Listen to the album on Spotify: https://open.spotify.com/artist/2AmTKUd2n9VwRgzQHfr7rA Come to the gigs: https://www.jdfmccann.com/gigs Join the Patreon: https://www.patreon.com/jdfmccann Hosted on Acast. See acast.com/privacy for more information.…
Amos Gill is over here: https://www.instagram.com/abitofamosgill/ HERE IS WHERE YOU CAN Buy the book: https://www.jdfmccann.com/books Listen to the album on Spotify: https://open.spotify.com/artist/2AmTKUd2n9VwRgzQHfr7rA Come to the gigs: https://www.jdfmccann.com/gigs Join the Patreon: https://www.patreon.com/jdfmccann Hosted on Acast. See acast.com/privacy for more information.…
HERE IS WHERE YOU CAN Buy the book: https://www.jdfmccann.com/books Listen to the album on Spotify: https://open.spotify.com/artist/2AmTKUd2n9VwRgzQHfr7rA Come to the gigs: https://www.jdfmccann.com/gigs Check out The Blonde Way: https://youtu.be/ilQgTGDlUkk?si=2IMszL70VVBxEfHp Join the Patreon: https://www.patreon.com/jdfmccann Hosted on Acast. See acast.com/privacy for more information.…
Check out SmudgeHawks: https://www.youtube.com/playlist?list=PLGyb9ZX2yxo6Nz_53ke05UjuXfackvyoJ And the respective SmudgeHawks, Dylan and Pat Dylan: https://www.instagram.com/dylanraysull/?hl=en Pat: https://www.instagram.com/packerdepari/ COME AND SEE THE SHOW OF STRENGTH: https://www.etix.com/ticket/p/53049173/james-mccann-chicago-zanies-chicago?partner_id=100 Join the 1000 club: https://www.patreon.com/jdfmccann GET YOUR PAMPHLET TODAY: https://www.jdfmccann.com/pamphlet Buy the books: https://www.jdfmccann.com/books There's a Youtube channel out there: https://www.youtube.com/@JamesDonaldForbesMcCann Hosted on Acast. See acast.com/privacy for more information.…
COME AND SEE THE SHOW OF STRENGTH: https://www.etix.com/ticket/p/53049173/james-mccann-chicago-zanies-chicago?partner_id=100 Join the 1000 club: https://www.patreon.com/jdfmccann GET YOUR PAMPHLET TODAY: https://www.jdfmccann.com/pamphlet Buy the books: https://www.jdfmccann.com/books There's a Youtube channel out there: https://www.youtube.com/@JamesDonaldForbesMcCann Hosted on Acast. See acast.com/privacy for more information.…
COME AND SEE THE SHOW OF STRENGTH: https://www.etix.com/ticket/p/53049173/james-mccann-chicago-zanies-chicago?partner_id=100 Partake of sweet Zach Woomer: https://www.instagram.com/zachwoomer/?hl=en Join the 1000 club: https://www.patreon.com/jdfmccann GET YOUR PAMPHLET TODAY: https://www.jdfmccann.com/pamphlet Buy the books: https://www.jdfmccann.com/books There's a Youtube channel out there: https://www.youtube.com/@JamesDonaldForbesMcCann Hosted on Acast. See acast.com/privacy for more information.…
Sorry to everybody I forgot Join the 1000 club: https://www.patreon.com/jdfmccann GET YOUR PAMPHLET TODAY: https://www.jdfmccann.com/pamphlet GSTK out now on YoutuBe: https://www.youtube.com/watch?v=XivuZOzcUUs Buy the books: https://www.jdfmccann.com/books Hosted on Acast. See acast.com/privacy for more information.…
Join the 500 club: https://www.patreon.com/jdfmccann GIGS, Houston this Sunday: www.jdfmccann.com GET YOUR PAMPHLET TODAY: https://www.jdfmccann.com/pamphlet GSTK out now on YoutuBe: https://www.youtube.com/watch?v=XivuZOzcUUs Buy the books: https://www.jdfmccann.com/books Hosted on Acast. See acast.com/privacy for more information.…
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