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Contenido proporcionado por Chris Stone and New Statesman Media Group. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Chris Stone and New Statesman Media Group o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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How to make news pay on Youtube with TLDR
Manage episode 409211805 series 3406922
Contenido proporcionado por Chris Stone and New Statesman Media Group. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Chris Stone and New Statesman Media Group o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Founder of video news network TLDR Jack Kelly explains how he funds an 11-strong editorial team providing a serious news for younger viewers on Youtube.
The profitable publisher is funded mainly through the Youtube ad revenue split but also makes money from direct-sold sponsorship and a foray into print publishing.
Hosted on Acast. See acast.com/privacy for more information.
85 episodios
Manage episode 409211805 series 3406922
Contenido proporcionado por Chris Stone and New Statesman Media Group. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Chris Stone and New Statesman Media Group o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
Founder of video news network TLDR Jack Kelly explains how he funds an 11-strong editorial team providing a serious news for younger viewers on Youtube.
The profitable publisher is funded mainly through the Youtube ad revenue split but also makes money from direct-sold sponsorship and a foray into print publishing.
Hosted on Acast. See acast.com/privacy for more information.
85 episodios
Todos los episodios
×With three major London-wide local journalism launches in the last months is journalism about England's capital city bouncing back after many years of decline? London Centric founder Jim Waterson explains how his Substack-based title has already gained thousands of paying subscribers since launching in September 2024. Hosted on Acast. See acast.com/privacy for more information.…
Over four years at the Financial Times head of newsletters for the title Sarah Ebner has helped grow the title's number of email subscribers from 500,000 to 1.6 million. She told Press Gazette that email newsletters are now the biggest driver of reader engagement at the FT. They are also hugely important for driving subscriber loyalty and finding new paying readers as well as providing advertising and subscription revenue in their own right. In this masterclass interview she explains how publishers can supercharge their newsletter strategy. Hosted on Acast. See acast.com/privacy for more information.…
Bron Maher discusses Press Gazette's new ranking of the most lucrative titles on Substack, Charlotte Tobitt explains how and why publishers are currently so fixated on building their followings on Youtube and Dominic Ponsford shares his view on why Prince Harry decided to take News UK's cash rather than have his day in court with The Sun. Hosted on Acast. See acast.com/privacy for more information.…
Former digital development director of The Sun Paul Hood has just quit his job to study generative AI full time. He explained why AI in the media is set to reach a tipping point in 2025 and start to fundamentally change the business. He also reveals some of the practical steps publishers should take to ensure they can capitalise on the opportunities AI presents and avoid some major pitfalls. Sitting back and doing nothing is not an option, he says. Hosted on Acast. See acast.com/privacy for more information.…
The Press Gazette team look back on the big themes of 2024 for news publishers and reveal what they have learned. They also share their predictions for 2025 which include: more paywalls in the national media, an economic upturn all around and big changes in the tech platforms which readers use to discover their news, Hosted on Acast. See acast.com/privacy for more information.…
Press Gazette editor-in-chief Dominic Ponsford talks about the benefits of Bluesky for publishers with the zeal of a new convert, reporter Bron Maher explains how publishers are getting new traffic from Google via Discover and Charlotte Tobitt reveals the biggest lessons for the news industry from the US presidential election. Hosted on Acast. See acast.com/privacy for more information.…
Telegraph Media Group director of technology Dylan Jacques talks to us about the title's ambitious plans to roll out a new generative-AI powered feature every month for 12 months. It has already rolled out AI-written summaries and various internal tools which are helping journalists use AI to improve content, increase reader engagement and so sell more subscriptions. Hosted on Acast. See acast.com/privacy for more information.…
Press Gazette editor-in-chief Dominic Ponsford and reporter Bron Maher provide an insider take on three of the hottest issues in news media: how did the Washington Post handle its election endorsement so badly? Why are Guardian and Observer journalists set to go on strike? And what can publishers do about the onslaught of generative AI bots harvesting their content without permission? Hosted on Acast. See acast.com/privacy for more information.…
Boston Globe chief commercial officer Kayvan Salmanpour reveals the key decisions made around online subscriptions, advertising and other revenue areas which have enabled the local news title to thrive in the digital age and continue to support investigative journalism. Hosted on Acast. See acast.com/privacy for more information.…
Sweden's biggest news publisher Bonnier News has more than tripled profits in the past eight years and doubled revenue. It now believes a subscription bundle, putting together all of its Swedish brands and harnessing AI to better personalise what users see, will be the way forward for continued revenue growth. Bonnier News chief executive Anders Eriksson told Press Gazette UK editor Charlotte Tobitt about the business transformation he has overseen and the internal culture change needed to do so, why Nordic countries are ahead on subscriptions, and the thinking behind the bundle subscription strategy. Hosted on Acast. See acast.com/privacy for more information.…
Goal, Indivisa and Mundial publisher Footballco was reaching 30 million people in the US without having any meaningful boots on the ground. But at the start of 2024 Jason Wagenheim arrived as its first CEO for North America, bringing lessons that sports publishing can learn from lifestyle after a long stint at Bustle Digital Group. Wagenheim told Press Gazette UK editor Charlotte Tobitt about how he is approaching Footballco's two-year runway ahead of the World Cup being held in the US, Canada and Mexico in 2026 as well as the value of going deeper - well beyond traditional match reporting - in an age of algorithms and generative AI. Hosted on Acast. See acast.com/privacy for more information.…
At the half-way point of the UK general election campaign Press Gazette sat down with Mark Wallace, hief executive of Total Politics Group, to find out how the company makes free political journalism pay. Press Gazette asked how the Politics Home, Conservative Home and The House publisher is faring since incorporating in its new form in 2022, and finds out how the business has found a way to hedge against political cycles by selling services on sites targeting both left and right. Hosted on Acast. See acast.com/privacy for more information.…
The Telegraph’s new daily news podcast, The Daily T, is the latest entrant to an increasingly crowded audio market. Days after the show bagged the first election trail extended nterview with Rishi Sunak, Press Gazette spoke with Daily T hosts Camilla Tominey and Kamal Ahmed about how they’re hoping to stand out from the competition with a right-of-centre viewpoint they feel is missing and by leaning heavily on the Telegraph newsroom. Hosted on Acast. See acast.com/privacy for more information.…
This episode includes excerpts from an interview between Press Gazette editor-in-chief Dominic Ponsford and Rich Caccappolo, CEO of Daily Mail publisher DMG Media. It also features media consultant Matthew Scott Goldstein. They talk about how to save journalism (and democracy) on the open web by adapting to Google's plan to switch off cookies on Chrome. He also provides an update on DMG Media's legal action against the search giant and reveals how his company is growing overall revenue in a tough market. Hosted on Acast. See acast.com/privacy for more information.…
The Atlantic has become profitable after years in the red and marked the major milestone of reaching one million subscribers, it announced in April. CEO Nicholas Thompson joined Press Gazette to discuss the subscription strategy behind The Atlantic's recent success, how advertising fits in, the search for an elusive third revenue stream, and what goals he might set for the business next. Hosted on Acast. See acast.com/privacy for more information.…
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