174- Public Relations and Dreams

Nata PR School (EN)

Do you still have dreams to fulfill? Are you dreaming of new achievements, new experiences that excite you?

Since the beginning of the pandemic, the world has undergone significant changes, and we find ourselves on the brink of an economic recession. Conflicts are shaking several countries, and human communities worldwide are affected by unspeakable atrocities.

In my opinion, dreaming allows humans to:

• survive
• envision
• achieve

It is not uncommon for many of us, caught in the work-family cycle, to lose sight of our dreams. Some even stop dreaming altogether.

So, what do you do when there's not much mental space left for dreaming?

I particularly appreciate the technique of James Clear, the author of the book "Atomic Habits." He suggests asking yourself, "What is the smallest step you can take to move in a new direction?"

Often, when I lack inspiration, especially when I have no desire to complete a task, I set the timer on my iPhone for 10 or 15 minutes.

This technique always proves fruitful. I am constantly amazed at what I can write or accomplish in 10-15 or 30 minutes.

I encourage you to do the same to awaken your dream machine, your wonderful brain.

Start with what is possible today: what is the small dream you can activate right now? For example, if you've wanted to start meditating for a long time, why not:

• take 5 minutes to meditate in your car before going home, allowing yourself to imagine being on a beach in Bora Bora,
• find a meditation podcast to listen to on your way to work.

A few weeks ago, I started making a list of small and medium dreams that I regularly revisit:

• have dinner at the Tour d'Argent with my loved one,
• have fun at work and experience more joy.

Dreams have powerful engines. Simply writing "have fun at work" provides instructions to my brain. I take advantage of my visits to clients, invite my teams to share these moments of pleasure, and we have lunch in a luxury store's café just for the joy of it. The pleasure of sharing and realizing small dreams. That's what will gently lead you to bigger dreams.

Do you dream of making yourself known, of making your voice heard because you have a wonderful solution, a product that can help so many people?

Our program at the NATA PR SCHOOL is precisely for that. It aims to help you achieve your dreams, one small step at a time, one little dream after another.

So, come work with me at the next opening of the doors of the NATA PR SCHOOL on February 6, 2024.

But if you're listening to this episode too late, sign up on our lists to stay informed about our upcoming sessions.

We look forward to hearing about your PR dreams for the next year.

I am here for you.

Nata

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