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Episode 8: Google's Product Review Update (AKA the "small business killer") and the SB Dunk Low x Fly Streetwear
Manage episode 358368426 series 3458916
Contenido proporcionado por Nick Kastner. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Nick Kastner o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
In this episode, Nick goes off the rails (and script) a bit discussing the latest Google update, his frustration with the update, its impact on small businesses and on a lighter note - his latest favorite upcoming release from Nike.
Note: Small businesses who DO NOT list all products in certain industries on site, reviews on site, or build custom products are most negatively affected by this latest algorithm update. It does not impact all small businesses - just those that primarily sell custom products or do not list products in an eCommerce-type style with reviews.
Follow Nick online at @professoroflife on X and Instagram, or find him on LinkedIn. Nick serves as the director of brand and digital strategy at Forum Communications just northeast of Atlanta, GA.
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