Drive With John Perlman podcast

#News #Primedia Broadcasting

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

Drive with John Perlman

Series home•Feed

The days news stories delivered by the one of South Africa most respected news presenters from 3 pm to 6 pm weekdays.

113 episodes

Drive with John Perlman

updated about 18 hours ago

Series home•Feed

The days news stories delivered by the one of South Africa most respected news presenters from 3 pm to 6 pm weekdays.

113 episodes

#News #Primedia Broadcasting

Όλα τα επεισόδια

1
US Tariffs announcement 4:54

18 hours ago4:54

4:54

John Perlman chats to Professor Adrian Saville, Professor of Economics and Finance at GIBS on the expected announcement on the United States tariffs, he shares his insights on the possible implications on South Africa. See omnystudio.com/listener for privacy information.

1
Budget Talks Continue 6:41

18 hours ago6:41

6:41

John Perlman chats to Tshidi Madia, EWN Politics Editor on the continued the crucial budget talks. Members of Parliament have manually started casting their votes. See omnystudio.com/listener for privacy information.

1
Financial Independence - a note from a parent in their twilight years 6:32

19 hours ago6:32

6:32

John Perlman chats to Paul Roelofse, Certified Financial Planner on the financial lessons that he has learnt throughout his life and shares nuggets of wisdom that will allow one to thrive in their finances. See omnystudio.com/listener for privacy information.

1
Omotoso acquitted on charges 6:07

19 hours ago6:07

6:07

John Perlman chats to Nthabiseng Dubazana, The Director of Dubazana Attorneys, about the accusations against Timothy Omotoso, a Nigerian televangelist pastor, and his co-defendants being dropped. They were accused of human trafficking, rape, and sexual assault. See omnystudio.com/listener for privacy information.…

1
DIRCO delegation meets US officials, clarifies SA's expropriation, equity laws 6:21

20 hours ago6:21

6:21

John chats to Clayson Monyela, Head of Public Diplomacy at DIRCO, about the South African delegation which met with US officials to address some of the perceptions that the SA government’s policies are designed to violate human rights of minorities. See omnystudio.com/listener for privacy information.…

1
Swimming SA warns that swimming as a sport will die if public facilities continue to decay 11:41

20 hours ago11:41

11:41

John chats to Alan Fritz - President of Swimming SA, about his address to Parliament saying that swimming as a sport will die if public pools are left to decay. See omnystudio.com/listener for privacy information.

1
EXCLUSIVE: KZN Senior Officer Mkhwanazi thinks his choice to exonerate CI spy head Khan was motivated by an IPID probe 4:34

20 hours ago4:34

4:34

John Perlman chats to Orrin Singh, EWN Reporter, who exclusively spoke to Nhlanhla Mkhwanazi, KwaZulu-Natal top police, who is adamant that IPID's intention to look into him in a 2023 case comes after he cleared Feroz Khan, The head of counterintelligence, of charges connected to a cocaine arrest in Johannesburg in 2021. See omnystudio.com/listener for privacy information.…

1
Budget talks continue 6:55

20 hours ago6:55

6:55

John Perlman chats to Lindsay Dentlinger, EWN Reporter on the continued Parliamentary Budget talks. See omnystudio.com/listener for privacy information.

1
Reflecting on SARS tax collections 4:44

2 days ago4:44

4:44

John Perlman chats to Khaya Sithole, Independent Analyst, about how the country's tax collection surpassed projections, the South African Revenue Service collected R1.855 trillion during the fiscal year ending in March. See omnystudio.com/listener for privacy information.

1
The budget deadlock in the joint Parliamentary finance committee meeting is still ongoing 7:48

2 days ago7:48

7:48

John Perlman chats to Tshidi Madia, EWN Politics Editor, about the long-running deadlock between the Government of National Unity partners, the ANC and DA negotiations over the national budget continuing. See omnystudio.com/listener for privacy information.

1
Procurement violations were discovered in KZN's flood relief initiatives 7:28

2 days ago7:28

7:28

John Perlman chats to Kagiso Pooe, Public Policy Specialist at The Wits School of Governance, about several procurement violations in KwaZulu-Natal's relief efforts to repair state-owned properties such as roads and bridges which were destroyed by the April 2022 floods. See omnystudio.com/listener for privacy information.…

1
National South African Police Services to oversee 7-year-old rape case 6:27

2 days ago6:27

6:27

John Perlman chats to Brigadier Athlenda Mathe, National Spokesperson for SAPS, about the Component Head of the Family violence, Child protection and Sexual investigations unit that has been sent to Matatiele in the Eastern Cape to supervise the ongoing inquiries into a seven-year-old girl's alleged rape. See omnystudio.com/listener for privacy information.…

1
Surging Gold Price 7:13

2 days ago7:13

7:13

John Perlman chats to Peter Major, Director of Mining Modern Corporate Solution, about mining equities experiencing their highest monthly performance on record due to the rising price of gold and how the country is likely to be affected. See omnystudio.com/listener for privacy information.

1
Is Choir music growing in Mzansi ? 9:14

2 days ago9:14

9:14

John chats to Ralf Schmitt, Artistic Director for the Ndlovu Youth Choir, about choral music in South Africa, and if choral music is still prevalent in schools and in our communities ? See omnystudio.com/listener for privacy information.

1
The joint Parliament finance committee meeting is still stuck on the budget 4:49

2 days ago4:49