You’re brilliant at what you do, and more people need to know it. So, how do you become noticed, known, and chosen for your next level?

Welcome to Own Your Lane® - The Personal Branding Podcast, the go-to show for ambitious professionals—especially women in business and leadership—who are ready to own and be known for what they do best.
Personal branding speaker, PR strategist, and LinkedIn® presence expert Michelle B. Griffin brings you inspiring stories from professionals, leaders, and entrepreneurs who’ve stepped into their strengths, positioned their unique value, and increased their visibility to create the recognition and opportunities they deserve.
Join us as guests share how they defined what makes them different, overcame obstacles, and built their influence, all while providing actionable takeaways so you can Own Your Lane and take your next step with clarity, confidence, and direction.
In Michelle's solo episodes, she teaches you how to position your expertise, communicate your value, and grow your visibility—all with a clear path forward.

Why Listen?

After years of helping brilliant professionals struggling to articulate their unique value and gain visibility for their expertise, Michelle B. Griffin created the Own Your L.A.N.E.® Positioning System to help you position yourself so you’re seen, sought-after, and successful in your field.
"When you own your lane, you’ll never feel lost."

The L.A.N.E.® Recognition Roadmap

Michelle’s four-step roadmap simplifies the personal branding journey so you can reflect your purpose, amplify your voice, and powerfully position yourself for greater recognition:

• L – Launch Your Vision: Lead with clear intention and purpose.
• A – Assert Your Difference: Define what uniquely sets you apart.
• N – Navigate Your Presence: Build your personal brand foundation.
• E – Elevate Your Authority: Grow your influence with publicity and PR.

Take the Next Step

It’s time to stop second-guessing and playing small. Start standing out. Subscribe to Own Your Lane® and join Michelle B. Griffin—plus expert guests—for insights, strategies, and inspiration to make your personal brand your most powerful professional asset.
Visit OwnYourLane.io for resources, tools, and more. Connect with Michelle on LinkedIn and Instagram for additional tips and takeaways.