Holiday Insights Series By Retail TouchPoints podcast

27:39

Retail Systems Research has been a tried and true source for industry benchmarks and insights for more than a decade. E-Commerce trends and priorities have been ongoing topics of discussion for the firm, especially the recurring issue of performance. According to Steve Rowen, one of the firm’s managing partners, site speed has consistently been “disturbingly slow” …and it’s only getting worse. During this episode of the Holiday Insights Series, Steve shares relevant takeaways from RSR research and how third-party applications, which have become critical to the online shopping experience, hurt site reliability and performance. Follow RSR on Twitter at @RSRResearch . This episode is sponsored by YOTTAA 3rd party eCommerce technologies, such as live chat, personalization, and customer reviews, are critical for delivering great online experiences to your shoppers. However, these 3rd parties have also been proven to significantly slow down site performance which can lead to decreased conversions. Yottaa recently published the 2019 3rd party eCommerce Technology index which rates the performance impact of 400 of the top eCommerce 3rd parties. Click here to download the index and see if your 3rd parties are slowing down your site.…

Holiday Insights Series by Retail TouchPoints

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Holiday Outlook Update: Investigating The Impact Of Tariffs And Recession Threats 18:49

hace 5 years18:49

18:49

Political and economic forces have a resounding impact on consumer sentiment and ultimately, retail industry performance. But how will ongoing conflict between the U.S. and China, as well as an escalating election season, impact holiday spending? Most of all, is there anything that retailers can do to be proactive and come out of the season on top? Retail TouchPoints Senior Editor Glenn Taylor sits down with QuickBridge President Ben Gold to break it all down. Follow QuickBridge on Twitter: @QuickBridgeOC…

Holiday Insights Series by Retail TouchPoints

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Using Mobile To Drive Holiday Store Traffic 18:53

hace 5 years18:53

18:53

Smartphones are consumers’ most personal devices. They’re always within arm’s reach — that is, if they’re not already in their hands. Retailers can harness the power of these devices with highly relevant messaging and timely offers, delivered through mobile advertising. During this episode of the Holiday Insights Series, Benoit Grouchko, Co-Founder and CEO of Teemo , shares how retailers can bridge the digital and physical gap successfully, and A/B test throughout the season to maximize marketing results. Follow Teemo on Twitter: @Teemo_World…

Holiday Insights Series by Retail TouchPoints

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How Will Shopping Events Impact Holiday Discounting Strategies? 22:32

hace 6 years22:32

22:32

Prime Day 2019 has long passed, but its impact remains. After all, Amazon reported that this year’s event was the largest in its history, selling more items than Black Friday and Cyber Monday combined. As Prime Day and Singles’ Day capture more consumer wallet share and media headlines, retailers are considering how these landmark sales “holidays” will influence their core holiday strategies. During this episode of the Holiday Insights Series, Sucharita Kodali, Vice President and Principal Analyst at Forrester, offers commentary on Prime Day performance and what retailers can do to measure up as consumer expectations evolve.…

Holiday Insights Series by Retail TouchPoints

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Forrester’s Sucharita Kodali Dissects New Retail Risks & Realities 18:59

hace 6 years18:59

18:59

Every day, retail executives must navigate new shopper behaviors and preferences. But they must also respond swiftly to outside political and economic forces that ultimately impact consumer sentiment and spending. Is your team prepared to respond and adapt to these new developments as they emerge? In this interview, Sucharita Kodali , Vice President and Principal Analyst at Forrester, shares her take on the current retail climate, her predictions for 2019, and what executives can do to prepare. What else is in store for the future of retail? Register today for Forrester’s 3-part webinar series. For more from Forrester on retail, please click here .…

Holiday Insights Series by Retail TouchPoints

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How To Capitalize On The Mobile Tipping Point 16:56

hace 6 years16:56

16:56

During the holiday season, 66% of online traffic and 48% of orders came from mobile devices. And in 2019, mobile will only play a more paramount role in the shopping journey, according to Rob Garf, VP of Industry Strategy and Insights at Salesforce. Augmented by AI-powered recommendations, voice search and in-store clienteling, mobile has officially reached a tipping point. Are you ready to get your share of sales? Follow Rob and Salesforce on Twitter: @RetailRobGarf @Salesforce See all Salesforce holiday research and insights: Holiday Shopping Report Holiday Insights Hub…

Holiday Insights Series by Retail TouchPoints

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What The Experience Economy Means For Retail 29:30

hace 6 years29:30

29:30

Brian Solis has spent his career studying new consumer behaviors, disruptive technologies and how they impact businesses across industries. Needless to say, he has a lot of opinions about the Retail Apocalypse, the holiday season and why most retail innovation projects fail. We dive into all this and more during this episode of the Holiday Insights Series. Twitter: @BrianSolis Website: www.briansolis.com Research: Leading Trends In Retail Innovation…

Holiday Insights Series by Retail TouchPoints

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Is Your Store The Next Museum Of Ice Cream? 24:23

hace 6 years24:23