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Modern Craftsman is more than just a podcast. It’s a community. A hub for those in this industry to promote excellence, education, knowledge and respect. To share what they’ve done right and what they’ve done wrong. To talk about building, life, leadership, mental health and everything in between. And we want to partner with vendors, brands and people that share the same goals: to make people better, to make the industry better and to advocate for a better life in the trades.
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In the last Midweek episode of 2024, Tyler talk about his personal and professional transformation over the past year, highlighting key lessons learned about prioritizing fulfillment, the power of preparation, the value of community and collaboration, and the importance of investing in one's future. The Modern Craftsman: linktr.ee/moderncraftsmanpo…
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Tyler Grace discusses the current market slowdown and its impact on contracting businesses, highlighting the importance of effective lead generation and marketing strategies to build a brand that is resistant to market fluctuations. The conversation covers common marketing mistakes, an overview of the "Lead Generation and Marketing for Contractors"…
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This week, Tyler catches us up on his personal and professional life, discussing his family dynamics, hobbies, upcoming events, and his vision for the continued growth and impact of the Modern Craftsman Podcast. The Modern Craftsman: linktr.ee/moderncraftsmanpodcast Find Our Hosts: Tyler Grace Podcast Produced By: Motif Media Tyler's Top Blogs: How…
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Marketing and Lead Generation Lessons with Nick and Tyler
1:13:38
1:13:38
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1:13:38
Nick Schiffer and Tyler Grace discuss the importance of consistent marketing and lead generation efforts for contractors, sharing their personal experiences and strategies for improving business growth and sustainability. Nick and Tyler's Marketing and Lead Generation Webinar: Tuesday, Dec 17, 2024 at 3:00 PM EST Register with the link below! https…
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Tyler Grace discusses the challenges contractors face in attracting the right clients who value quality craftsmanship over the lowest bid. He shares strategies such as rebranding, raising prices, refocusing marketing efforts, and continuously refining business processes to attract and retain clients who appreciate the expertise and value offered. T…
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Catching Your Big Break with Steve Trudeau
1:55:39
1:55:39
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1:55:39
Steve Trudeau, Owner of TruDesign Company Inc., joins Nick, Tyler, and Jeff Sweenor to talk about preparing for opportunity, catching your big break, growing their businesses, managing labor costs, and adopting innovative technologies like prefabrication and componentization to improve efficiency and profitability. https://trudesignco.com Partners:…
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Nick Schiffer discusses the complexities of pre-construction, emphasizing the importance of understanding client needs, managing budget expectations, and maintaining trust through effective communication and collaboration with the design team. The Modern Craftsman: linktr.ee/moderncraftsmanpodcast Find Our Hosts: Nick Schiffer Construction Company …
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This week, Tyler explains the crucial distinction between markup and margin, emphasizing their importance in pricing, profitability, and sustainability for contracting businesses. Tyler Grace provides detailed explanations, formulas, and real-world examples to help listeners grasp these fundamental business principles. The Modern Craftsman: linktr.…
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Tyler Grace discusses a new marketing and lead generation course for contractors, emphasizing the importance of attracting the right clients through intentional strategies to build a sustainable and self-sufficient business model. Partners: Andersen Windows Buildertrend Velux NAHB International Builders' Show Expo Pass The Modern Craftsman: linktr.…
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The Carpenter's Mindset with Gary Katz
2:01:25
2:01:25
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2:01:25
Gary Katz, a legendary figure in the carpentry industry, shares his personal journey of overcoming self-doubt and finding joy in his craft. He discusses the importance of understanding the historical and cultural significance of carpentry, and how this knowledge can enhance one's appreciation for the trade. https://www.garymkatz.com Partners: Ander…
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This week Tyler shares various strategies he has adopted to cope with stress and anxiety, including finding a challenging hobby, maintaining a consistent exercise routine, establishing predictable routines, and carving out guilt-free time for self-care. The Modern Craftsman: linktr.ee/moderncraftsmanpodcast Find Our Hosts: Tyler Grace Podcast Produ…
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Nick Schiffer and Tyler Grace answer listener questions and discuss the key insights and lessons they have learned from building and growing their construction businesses, covering topics such as profitability, branding, attracting talent, and effective lead generation strategies. Partners: Andersen Windows Buildertrend Velux NAHB International Bui…
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Tyler Grace explores the importance of maintaining business confidence and embracing one's worth as a contractor, even when facing challenges such as relocating to a new market or dealing with perceptions of being too expensive. The discussion covers various experiences, including presentations, networking opportunities, and a success story of a re…
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Balancing Motherhood, Entrepreneurship, and Personal Growth with Morgan Molitor
1:48:24
1:48:24
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1:48:24
Morgan Molitor, co-founder and creative director at construction2style, shares her insights on navigating the challenges and joys of balancing work, family, and personal development. Through her non-negotiable daily routines, boundary-setting strategies, and a focus on legacy-building, Morgan inspires others to embrace their unique paths and find f…
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This week, Tyler shares his insights on overcoming the challenges of lead generation for small contractors and owner-operators. He discusses the limitations of relying solely on referrals, the importance of developing a strategic marketing and branding approach, and the value of engaging with the local community to build relationships and credibili…
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Navigating the Highs and Lows of Building with Jeff Sweenor
1:17:46
1:17:46
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1:17:46
Jeff Sweenor, President and CEO of Sweenor Builders, joins Nick to discuss the rollercoaster of experiences in the construction industry, sharing insights on managing challenging client relationships, the importance of strategic marketing, and the invaluable support found in peer-to-peer groups like Builder 20. https://sweenorbuilders.com Partners:…
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In this repost of Episode 37, Tyler shares his current thoughts on the subject then dives into the importance of transparency in all aspects of his construction business - from budgeting and invoicing to project management and client communication. By adopting a fair compensation mindset and implementing detailed tracking systems, he has achieved g…
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