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This podcast is for content creators and brands looking to level up their audio storytelling. I’m the host, Zuri Berry, an award-winning journalist and editor with two decades of experience shaping and sharing stories. This podcast is all about improving your craft. Get tips, advice, how-tos, and more.
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Threads is Meta's alleged Twitter killer. It's built on the infrastructure of Instagram's two billion monthly active users. And while Threads currently lacks essential features for podcast discovery, such as search functionality and marketing tools, it has all of the characteristics of a growing and viable distribution channel for podcasters. Need …
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This episode is different. I wanted to talk with someone I’ve worked with who has had a successful podcast launch, who is podcasting to build their brand authority, and who is focused on storytelling, which is at the heart of everything that I do here at ZMC. So, naturally, I started talking with Eman Ismail. She is an expert copywriter and email s…
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Podcasting the news helps build effective relationships with your listeners, increases the trust between the listener and the host, and is a cost-effective way to educate your audience on an ongoing basis. A weekend filled with news events illustrates why. For past episodes and transcripts, visit https://zmcpodcasts.com/podcasting-with-zuri-berry. …
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A recent Morning Consult survey showed that 46% of active podcast listeners prefer consuming podcasts with video. Only 42% wanted audio-only podcasts. The reason? 51% said they wanted to see the reactions of the host and guest, and 50% of their survey respondents indicated that video helps them better focus on the podcast. This new data demonstrate…
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Podcasters need to understand how artificial intelligence will drive the industry forward in 2023 and specifically how these new tools will help their production and business needs. 0:00 Intro 0:30 How can artificial intelligence tools help podcasters? 3:59 Transcripts lead to new opportunities 5:15 Instantly generated marketing and promotional mat…
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The easiest way to edit a podcast for audio storytellers is by simplifying your storytelling devices, music, and tools. But simple isn’t always good, and in fact, it can be quite boring. So, the only way to easily produce a great podcast is by using a storytelling framework and process that you can duplicate. This month, I walk through what you sho…
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The best way to start your podcast is by demonstrating value. I’m going to break down what that means here. So if you really want to nail your podcast introduction, follow along for tips and advice that’ll help boost your creativity and storytelling. For past episodes and transcripts, visit https://zmcpodcasts.com/podcasting-with-zuri-berry. Need s…
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I explain how Freytag’s Pyramid is the only podcast interview framework that has universal appeal to brands and individual content creators. Use this framework to improve your audio storytelling. Listen to find out how. For past episodes and transcripts, visit https://zmcpodcasts.com/podcasting-with-zuri-berry. RESOURCES MENTIONED IN THIS EPISODE: …
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We all need microphones, audio editing software, music, and a storytelling framework. But we also need a foundation to ensure each podcast can launch and grow successfully. Here’s what you need to go beyond the basics and avoid the pain points in the podcast development process. For past episodes and transcripts, visit https://zmcpodcasts.com/podca…
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