Los mejores podcasts de Jeff Bartsch (2024)

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05. How to Explain and Persuade With Just 3 Letters 30:08

7M ago30:08

30:08

In a perfect world, we would all explain what we want, people would agree without raising a fuss, AND everyone would go home happy. BUT as it turns out, life isn’t that simple, and neither are people. THEREFORE an amazing communication tool raises its hand and says, “Ooh ooh! I can help with that!” It’s a 3-letter acronym with ideas that are simple…

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04. Tactical Storytelling: Using Brain Control for Good 46:22

8M ago46:22

46:22

What if I told you there was a moral, ethical, and scientifically proven way to change the brains of people you’re talking to such that they end up liking you, trusting you, and doing business with you? Imagine being able to do that – potential clients say “yes, I want to work with YOU instead of anyone else”, existing clients and team members say …

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03. What is The Thing Under the Thing? 45:09

8M ago45:09

45:09

Every moment of every day, our brains are sorting through an insane number of inputs, trying to make sense of the world. As we do, we end up connecting all sorts of meaning to everything we experience, from the most basic object – or number – to the most complex idea. When we discover those connections and even create connections of our own, we hav…

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02. Strategic Story: The Key to All Human Interaction (Yes, Really) 37:40

9M ago37:40

37:40

Story feels very familiar, because it is. We're surrounded by it every day of our life. But very few people know that story exists both on the tactical level and the strategic level. When we unlock the true power of story, it becomes very good for us, and very good for the people we serve... which means it becomes VERY good for business. It’s time …

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01 From Ordinary to Extraordinary 16:30

9M ago16:30

16:30

Accounting may have been around forever, but it’s facing changes and pressures like never before. In this episode, Jeff Bartsch details the challenges facing advisors, marketing leaders, and people leaders in the accounting industry – while setting the stage for the ideas that he’s used with his own clients to increase revenue, multiply human-cente…

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042. You want to do WHAAAT?? Communication Moments Pt 2 w/ Jeff Bartsch 37:29

1+ y ago37:29

37:29

Communication happens every day in business, but some communication moments matter FAR more than others. Do YOU know what those moments are for YOU? Get them right, and your business is on the path to flourishing. Get them wrong, your business is in trouble, whether you’re a solopreneur, or you’re leading a team or a massive enterprise. In this sec…

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041. Donuts in the Kitchen – Communication Moments Pt 1 w/ Jeff Bartsch 20:30

1+ y ago20:30

20:30

We all know communication is important for business success. But we also know that a lot of communication is disposable and annoying. It’s tempting to just become a hermit and only focus on the next big project or sales contract. But tunnel vision with communication isn’t wise either – whether you’re a solo operator or you’re leading an internal te…

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040. Power Story: From Invisible to King w/ Jérôme Savoie 25:52

1+ y ago25:52

25:52

What was a specific moment where you realized “I’m really good at [blank]”… or even better, you realize “THIS is my superpower”? We all have moments in our lives that can be turned into Power Stories, anchor stories that we can use to create emotion-driven connections between us and our audiences. For most of us, it takes outside help to make that …

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039. Build Your Influence with Strategic Storytelling w/ Jeff Bartsch 34:01

1+ y ago34:01

34:01

Here’s the crazy thing about storytelling – most of us do it all the time, so we think we know what it is. But at one point or another, we’ve all experienced storytelling at another level, and we know there’s a lot more that goes into it than what we might think. Strategic Storytelling exists in forms you already recognize, but it also exists in a …

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038. Your Roadmap for Content Marketing w/ Jeff Bartsch 16:22

1+ y ago16:22

16:22

If you’re an expert or a professional advisor, do NOT start a podcast, a YouTube channel, or posting on social media without having a big picture plan in place first. If you just blindly start executing things without that plan, there’s a very good chance that you’ll put a lot of energy into something that probably isn’t getting you results you and…

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037. Expertise is Not Enough w/ Jeff Bartsch 14:28

1+ y ago14:28

14:28

Quiz time – true or false: if you’re an expert who works with clients, being REALLY good at what you do is enough to be compensated well for it. First the bad news: your expertise is not enough. In this episode, Jeff dives into why, and talks about the good news about what to do with your expertise and building a successful client base. - 💡 RESOURC…

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035. Conquering the Mental Games of Video Creation w/ Diana Gladney 35:20

1+ y ago35:20

35:20

It’s no secret that online platforms love video content. But it’s also no secret that creating video content can easily feel overwhelming… and if we’re honest, there’s a lot of junk up in our heads that has to be dealt with too. When Diana Gladney moved from the corporate banking world into online business, she was pulled kicking and screaming into…

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036. Baking Up Your Own Book w/ Jennifer Harshman 32:24

2y ago32:24

32:24

If you have a unique way of serving your people, and you’re looking to show up in a unique way that serves them even more, then maybe you should write a book. And when you do, you need to talk to today’s guest. Jennifer Harshman, aka The Book Baker, is a professional book editor, author, and writing coach. She has edited more than 200 books and ove…

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034. We’re Back - Tell Your Stories, Get More Clients with Jeff Bartsch 17:30

2y ago17:30

17:30

When you tell stories that show you’re not just a professional advisor but a real human being, you set yourself apart from everyone else and build trust. And when you UNDERSTAND the story of your clients, you know how to better serve them and invite them to work with you. This means you fast-track the time between stranger to prospect to paying cli…

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033. Discovering Your New Path – and Podcast Hiatus – w/ Jeff Bartsch 24:41

2+ y ago24:41

24:41

As experts, teachers, and coaches, we have a message to share with our people. Often we find that’s easier said than done. But every obstacle in your way is a chance to more fully discover who you are and what you have to offer to the world. Today Jeff lays out a path for you to move past your own obstacles and shares some roadblocks that have smac…

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032. Combining 2 Niches Into 1 Diehard Community w/ Dan Thompson of Guns and Guitars 1:02:51

2+ y ago1:02:51

1:02:51

Dan Thompson has built a YouTube channel of over 200,000 subscribers that allows him to live and travel with his family full-time in their RV. But that’s just the beginning. Dan’s not only built a business around his content, he’s done it by combining two things that most people would never expect – guitars… and guns. Whether you love that idea, ar…

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031. Finding Your Thing Under the Thing w/ Jeff Bartsch 26:39

2+ y ago26:39

26:39

Any content creator has a secret weapon that will connect your audience to you and your content with emotional superglue. It works different ways for different creators, but we all have it, including you. It’s called The Thing Under the Thing, and it is incredibly powerful when you use it well. Here’s how to find it for yourself. – 🟢 If you like th…

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030. Why Storytelling Is Worth It Even When It’s Hard w/ Jeff Bartsch 23:27

2+ y ago23:27

23:27

If you’ve ever wondered “I thought storytelling was supposed to be easy, why does it feel so hard to do”, it’s not just you. It can be easy, but it can also be really confusing and frustrating. Here’s the thing: the harder something is to do, usually there’s a greater payoff in the end. Storytelling is absolutely one of those things, and here’s why…

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029. Balancing Life and Content Creation w/ Meredith Marsh 45:59

2+ y ago45:59

45:59

Eventually, content creators reach a point where they realize, “I need to get serious about how I think about creating content…” which is usually followed by “there are too many things to be done, and too little time to do it.” What do we do when we reach that point? Meredith Marsh is a content creator, coach, and founder of the Video Pursuit Socie…

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028. Remixing a Creative Online Business w/ Joe Gilder 50:21

2+ y ago50:21

50:21

Sometimes offering a product or service online makes sense because we see lots of people doing it. But when it comes to helping people with our own knowledge or creativity while making an income from it, sometimes it’s easy to wonder how that would actually work for us. Joe Gilder is a musician, producer, and founder of HomeStudioCorner.com. He’s w…

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027. The Five Levels of Storytelling on YouTube w/ Jeff Bartsch 34:37

2+ y ago34:37

34:37

How do you actually get a story out of your head and into a video on YouTube? There are lots of ways to do it, but it’s easy to get confused and frustrated in the process. Today Jeff Bartsch talks about the 5 levels of storytelling on YouTube, when to use them, and some tactics that ANYONE can use to raise their storytelling skills at ANY level. If…

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026. Multiply Your Content, Multiply Your Income w/ Shelly Saves The Day 42:33

2+ y ago42:33

42:33

As creators, it’s easy to focus on creating content and to hope and pray for views, subscribers, and money. It’s a terrible business model. If we really want to achieve the income and the impact that we know is possible, we’ve gotta play a bigger game. Shelly Saves the Day began in the world of computer programming and expanded to manage projects a…

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025. How to Survive Creative Success, Pt 2 w/ Zack Arnold, ACE 38:27

2+ y ago38:27

38:27

What happens when you’ve reached what everyone else would consider success, and you’re miserable? What happens next? Zack Arnold, ACE, is an award-winning film and television editor, documentary director, and founder of the Optimize Yourself program. Throughout his career in Hollywood, he found himself editing the biggest show on cable tv, then the…

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024. How to Survive Creative Success, Pt 1 w/ Zack Arnold, ACE 38:25

2+ y ago38:25

38:25

As creatives, so many voices tell us that having the biggest audience is the ultimate goal. But when you talk to people who are there, we find that it’s not that simple. Zack Arnold, ACE, is an award-winning film and television editor, documentary director, and founder of the Optimize Yourself program. Throughout his career in Hollywood, he found h…

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023. What “Cinematic” Actually Means 23:38

2+ y ago23:38

23:38

Content creators love to throw around the term “cinematic.” In this episode, we’re gonna talk about what the term “cinematic” actually means, why it matters to every content creator including you, and why getting “cinematic” results might look different than you might think. LEAVE A VOICE MESSAGE: Got comments, reactions, or just wanna say hi? Leav…

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022. Finding Your Unique Creative Path w/ Doc Rock 47:17

2+ y ago47:17

47:17

As content creators, we’re usually ready to agree that creativity is important. What we might not realize is how much our creativity can stretch and evolve, no matter our backgrounds and no matter our current state. Doc Rock is a YouTuber, trainer, speaker, podcaster, moderator, and the director of community at Ecamm. He is a self-described “Swiss …

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021. Building Your Creative Brand w/ JP Hightek 47:04

2+ y ago47:04

47:04

Not too long ago, putting content into the world at all was impressive. Now, anyone can release content into the world with the push of a button, and we have to play a bigger game in order to stand out. JP Hightek began in the world of photography and cinematography and has since expanded into brand development, business-building, and media distrib…

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020. Evolving as a Creator w/ Kevin Kolbe 54:04

2+ y ago54:04

54:04

Sometimes it’s easy to forget that content creation has been happening for a long time – before the internet, before moving pictures, even before the printing press. The elements that build compelling content exist outside any one platform or tactic, and while those elements rarely change, creators need to be willing to change all the time. Kevin K…

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019. Using Your Creativity to Create Your Freedom w/ Dan Currier 46:52

2+ y ago46:52

46:52

YT creators are known for wanting more views and more subscribers, usually so they can earn more money. But if that happens, then what? How much is enough? Why are we creating in the first place? Today’s guest knows all about that journey. Dan Currier began in the world of software systems engineering, started creating on YouTube as a hobby, then t…

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018. How Creatives Can Build Multiple Income Streams w/ Javier Mercedes, pt 2 40:31

2+ y ago40:31

40:31

It’s been said that in many contexts, the most dangerous number is one – relying on one idea, one main client, or definitely relying on just ONE income stream. Today’s guest has built his creative work into a full-time income that started as 90% freelance work and 10% other income streams, to completely flipping that ratio upside-down, including an…

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017. Full-Time Freelancer to Full-Time YouTuber w/ Javier Mercedes, pt 1 46:20

2+ y ago46:20

46:20

The idea of becoming a full-time content creator is an attractive one to many people. But when you talk to people who are actually doing it, you find that it takes more than just putting videos up online and waiting for money to drop in your bank account. Plus, the people who do it in a sustainable way always do it in light of who they are, and how…

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016. Creating Music For Creators w/ Katrina Stone 38:43

2+ y ago38:43

38:43

While the creative world has seen massive change in recent years, the music industry has been dealing with industry-disrupting change for decades now. But as with any change, there is always a way to use that change to our own advantage. Katrina Stone is one of the top-performing musicians on Artlist.io. She is a full-time musician and producer who…

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015. Creating Memorable Moments, Part 2 1:08:23

2+ y ago1:08:23

1:08:23

Creating content that breaks into our audience’s attention and sticks in their hearts and minds is an incredibly powerful way to build a connection between you and your audience. In Part 1, Jeff laid the foundation for how this process works in light of YouTube and brain science – now in Part 2, he gives more examples of how this process works and …

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014. How to Create Memorable Moments, Part 1 32:56

2+ y ago32:56

32:56

Why do certain pieces of content break through everything else seeking our attention? And why do those pieces not only stand out but stay in our hearts and minds, sometimes for years to come? In this episode, Jeff digs into that process in light of YouTube, content creation, and even brain science, and lays the foundation for you to create that kin…

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013. How Story-Driven Content Supports a Creative Business w/ Debi Beard 43:02

3y ago43:02

43:02

When is a can of paint more than just a can of paint? Debi Beard of Debi's Design Diary started her YouYube channel to promote and demonstrate her own line of artisan paint. Not only has the channel grown, but so has an army of hundreds of individual retailers and online influencers who use and sell Debi’s paint line to their own audiences. But the…

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012. Create Your Dream Studio Space w/ Kevin Shen 45:39

3y ago45:39

45:39

Just showing up is no longer good enough on the internet. If we want people to take us seriously as creators and communicators, we have to level up from everyone else just pulling out their cell phone. When we do, we immediately communicate that we have our act together, and we have something worth our audience’s attention. Our guest today is an ex…

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011. How to Expand Your Own Creative Value w/ Lennon Bone 56:00

3y ago56:00

56:00

Information and art used to be rare and valuable. That has changed – or has it? What’s the difference between a creative person settling for a $3 Patreon tier compared to an artist building a community of excited fans who happily support the creative they’ve become connected to? Today's guest knows all about content creation, adding yourself to you…

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010. How to Give Your Audience What They Want, Pt 2 – The Thing Under the Thing 32:20

3y ago32:20

32:20

If ever there was a must-listen episode of this podcast, this would be it. The idea Jeff discusses here is the closest thing any creator can get to emotional superglue between you and your audience. What is it? It’s called The Thing Under the Thing. Imagine creating content that caused your audience to have an emotional reaction – for them to FEEL …

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009. How to Give Your Audience What They Want, Pt 1 – Micro-Moments and Feelings 22:12

3y ago22:12

22:12

Everyone does things for their own reasons, including consuming content. If we want to build a connection with our audience, we need to do it in light of what our audience wants. You might be surprised what your audience ACTUALLY wants – they might not even know it themselves. LEAVE A VOICE MESSAGE: Got comments, reactions, or just wanna say hi? Le…

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008. How to Create for Human Connection w/ Tim Schmoyer 45:21

3y ago45:21

45:21

What’s the connection between 18 billion views on YouTube and raising chickens in your back yard? Turns out, the connection is kind of a big deal for anyone who wants to succeed on YouTube, and you’ll hear all about it from today's guest. Tim Schmoyer and his team at Video Creators have facilitated over 18 billion views for their clients, deliverin…

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007. How to Tell a Story on YouTube (and Anywhere Else) 48:06

3y ago48:06

48:06

What do you do when you’re one of millions of creators on a platform like YouTube, and you’re looking to connect with your audience AND set yourself apart from the crush of digital humanity? You use storytelling in your content, that’s what you do. In this episode, Jeff talks about how storytelling isn’t some shiny new tactic – it’s one of the fund…

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006. How to Understand Your Audience w/ Diana Gladney 43:47

3y ago43:47

43:47

If you have an audience on YouTube or anywhere else, it’s not enough to just put out any random piece of content – you need to know your audience, get and keep their attention, and speak to what they actually want. Today’s guest has a huge amount of wisdom in how to do exactly that. Diana Gladney is an entrepreneur, video creator, and video marketi…

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005. How to Be More Creative: This Mental Shift Might Surprise You 32:11

3y ago32:11

32:11

Most creators love doing creative things, but many of us hate the mental baggage that comes along with creativity… including figuring what it actually is, and how to actually do new, original things, which is HARD. Today Jeff talks about what creativity is and some surprising mental shifts to help you get rid of the mental baggage and get more crea…

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004. How to Level Up Your Communication Skills w/ Alex Lyon 45:32

3y ago45:32

45:32

As a content creator, you’re not just putting videos up on the internet. What you’re actually doing is engaging in communication. The better you become at powerful communication, the more you connect with your audience, the more your message spreads, and the more impact you have in the world. Today Jeff talks with Dr. Alex Lyon. Alex is a speaker, …

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003. Jeff’s Backstory, and How You Can Learn From Yours 40:25

3y ago40:25

40:25

Today, we’re talking about Jeff’s backstory – ways he’s messed up, outright failed (there’s been a lot of that), and other things that worked out better than he could have imagined. Our goal is to help you look at YOUR backstory and see how some of these lessons might help YOU as you move forward. -- LESSONS LEARNED 14:11 Voiceover work and being p…

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001. Welcome to Story Greenlight 1:28

3y ago1:28

1:28

Hey! Welcome to the Story Greenlight podcast. Here's 90 seconds saying what it is, a bit about your host, and what you can expect. Click here to check out the Story Greenlight YouTube channel: https://www.youtube.com/channel/UCS4I5wtqpPcGI3VuUnRLBYg To take your content creation to the next level with free trainings and weekly updates, get started …

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002. What Is a Greenlight, and Why It Matters 23:52

3y ago23:52

23:52

Many people have heard about the concept of a “greenlight,” but many people haven’t considered what it actually means outside the traditional definition. Jeff digs into what “greenlight” has meant in the past, what it means today, and why the modern definition can bring on some obstacles for creators that they might not expect. -- If you like these…

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