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In a world that tells Christian women to chase after more, this podcast helps you find joy and purpose in every part of life by embracing your God-given calling. We believe you’re a whole person—mind, body, and spirit—so we cover it all. When you care for yourself holistically, you’re equipped to thrive in business, motherhood, and faith. Here, it’s not about the hustle; it’s about discovering your faith-based purpose, balancing life’s demands, and stepping boldly into the work God has prepa ...
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Welcome to The Breakthrough Brand Podcast — your go-to for relatable, raw, and tactical business training designed to help you hit those big goals! I’m Elizabeth McCravy, a website designer and business educator for female entrepreneurs. I’ve built a multiple six-figure web design business in my 20s, and I’m passionate about sharing what I’ve learned so you can do it too. No secrets, just real talk and proven strategies for building a thriving business. I’m a Christian business owner, mama t ...
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In today’s episode, we’re talking about prioritizing health and wellness as busy women who are juggling businesses, chasing kids, managing marriages, maintaining friendships, and nurturing faith. With so much on our plates, our health often takes a backseat. Our guest today is Shaela Daugherty, host of the Simple Fitness Habits podcast. She’s a cer…
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Hey purpose-driven entrepreneur! Feeling like there’s never enough time, no matter how organized your calendar is? You’re not alone. But what if the real issue isn’t your schedule—it’s your heart? In this episode, Lissa Figgins, the Untimed Management Strategist and host of the Redeem Her Time podcast, is here to help you rethink the way you approa…
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Podcasting as a Ministry: Join the Moms Who Podcast Virtual Summit Have you ever thought about how your podcast could be more than just a platform—it could be a ministry? In this episode of A Purposeful Brand, I’m sharing something I’m so excited about: my upcoming session at the Moms Who Podcast Virtual Summit on January 27th, 2025! This FREE even…
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Are you ready to align your business and life with God’s plan for 2025? In this episode, I’m sharing a powerful portion of my recent workshop, God's Plan, Your Purpose. This session focuses on finding clarity, stepping into your God-given mission, and creating a purpose-driven vision for the year ahead. Whether you’re pivoting in your business, fee…
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If you’ve ever thought about starting a podcast—or you already have one and want to take it to the next level—this episode is for you! After hitting 300 episodes, I’m pulling back the curtain and sharing exactly what I’d do if I were launching a brand-new podcast in 2025. Spoiler: the podcasting landscape has changed A LOT since I started in 2019, …
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It’s the start of a new year, which means it’s time to give your website a little love. In this quick and tactical episode, I’m sharing three super simple updates you can make to your site that’ll keep it fresh and professional – and here’s the best part: they all take less than five minutes! Seriously, you could knock these out during your coffee …
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As the title says, WE’RE HAVING ANOTHER BABY! It’s our third! 🎉 I couldn’t be more thrilled to share this incredible news with you all in the 300th episode of the Breakthrough Brand Podcast! This announcement feels extra special as it marks such a significant milestone for both my personal life and podcast journey. I recorded this at 14 weeks of pr…
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As we step into a brand-new year, it’s the perfect time to pause, reflect, and seek God’s guidance for the road ahead. In this episode, I’m sharing 3 powerful scriptures to inspire your business goals and give you clarity, hope, and direction for 2025. Whether you’re feeling excited for a fresh start or still carrying the weight of last year, these…
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Have you ever thought about hosting a team vision meeting for your business? Whether you’re a solopreneur with a small group of contractors or running a remote team, trust me when I say that this concept could be a game-changer for your business. If the term “team vision meeting” sounds a little fancy or intimidating, don’t worry—it’s not. This epi…
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 In this episode, we talk about how God is deeply invested in your business and He wants you to honor Him in every area, including your work. So if you've been wondering how to fully align your business with God's plan, I have got something special for you. My upcoming workshop on January 14th, 'God's Plan, Your Purpose', is designed to help you do…
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In this episode of 'A Purposeful Brand' podcast, I am so excited to welcome guest Janna Kerr. She is an integrative nutrition health coach and the founder of At The Well Coaching. Jana's story is such an inspiration as she shares her journey into health coaching and how she helps Christian women care for their bodies so that they can fully step int…
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Have you ever considered choosing a word—or a few words—to guide your business goals for the year? Not just for your personal life, but for your business. If you’re craving clarity, focus, and a sense of purpose as you head into 2025, this episode is for you. Let me also just say this: I know that this idea might feel intimidating, especially if yo…
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Today, we’re going to talk all about holiday organization—keeping your sanity, staying organized, making the holidays fun, enjoyable, and filled with good memories. Basically, how you can plan for this Christmas season and avoid overwhelm. I’m sharing a few of my favorite tips when it comes to staying organized with things like gift-giving, parties…
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Welcome to this year’s Christmas episode! This isn’t a business-related podcast today—it’s a fun, friend-to-friend chat with plenty of practical ideas to help you enjoy the Christmas holiday season. We’re talking about Christmas tradition ideas, both with and without kids, and specifically ways to bring God more into the season. I’ve got seven trad…
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This week’s episode is all about the routines and habits that help me manage my business while keeping up with life as a busy mom of two little ones. If you’ve ever felt like there’s not enough time in the day to get it all done, you’re not alone. Trust me, I’ve been there—and I’ve had to figure out how to make my limited work hours as productive a…
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Are you feeling overwhelmed trying to choose the perfect website template? Maybe it’s your first, maybe it’s your twentieth. You love certain elements in one template and different features in another, and you’re finding it impossible to choose the best Showit template for your business. Is this you? You’ve spent hours flipping between browser tabs…
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In this episode, I’m sharing three things you need to do BEFORE you buy a Showit website template—perfect if you're just starting out or if you're considering a rebrand. As a website designer who’s worked with countless clients and sold thousands of templates, I know how exciting (and sometimes overwhelming!) the process can be. My goal today is to…
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Do you ever feel like you have this invisible weight you're carrying around, quietly building up until one day, it’s just too much? In today’s episode, we're discussing burnout—not just what it looks like, but how it feels and what it does to our purpose and calling. I share a personal story of my own experience with burnout, explore the subtle way…
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Today, I brought on Rebecca Schor from Mama in Biz, and we're talking about some of the shifts and changes that come when becoming a mom who already has a business and is trying to fit motherhood and business together. If you're a first time mom, expecting mom, or a mom to just one little who's trying to figure out how to make business work with yo…
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In this episode, I explore the vital role of faith-based mentorship in the lives of Christian women. Discover why having a mentor who understands your unique journey can be a game changer in both your personal and professional life. I’ll discuss the unique benefits of having a mentor who understands your values and calling, and how faith-driven gui…
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In this episode, I’m excited to chat with Gwen Tinsley, the CEO of Grit and Tenacity Consulting. We dive into how to align our businesses with our faith and live a life that truly honors God. Gwen shares her journey into entrepreneurship and her passion for empowering female entrepreneurs in the online space with authenticity and confidence-buildin…
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In this quick episode, I’m sharing one super simple thing you can do on your website this week that’ll help increase bookings, sales, email sign-ups—basically all the good stuff. And here’s the best part: it’ll only take you about 30 minutes (if that!). Seriously, it sounds too good to be true, but this is one tip that works like magic, and I barel…
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It’s nearing Black Friday time and whether you’re planning on doing a sale for YOUR business, or are planning to just simply promote other people’s products as an affiliate this year, this episode is for YOU. I've been doing Black Friday promotions since 2019 (since right after I launched my template shop!). Even though my sales have evolved over t…
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Are you dreaming of launching your own podcast but feel overwhelmed by where to start? Or maybe you’ve already taken the plunge but want to make sure you’re doing things right from the get-go? In this episode, I’m sharing my top three tips for new podcasters before they hit record on their very first episode (but if you’ve already done that, don’t …
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In this episode, I’m chatting with Davey Jones, co-founder of Davey and Krista, Till Agency, and now the CEO behind BDOW!, a powerful form and popup tool formerly known as Sumo. You’ve likely heard that email marketing is profitable, but there’s always a lot of resistance around actually growing your email list. This conversation was not like that!…
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Maybe you are a stay-at-home mom, and you want to start a business. Maybe it relates to the career you had prior to motherhood, or maybe it’s a completely new idea. Whatever it is, you want to create something new. Maybe it’s to contribute financially to your family, maybe it’s because you want something that’s “just yours” and the adventure of bus…
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No matter where you are in your business journey, you need to hear this. I'm chatting with Maggie Patterson, who is absolutely incredible as you're about to get to hear. She's the editorial director at Scoop Studios and she's the creator of BS Free business. She's an advocate for humane business practices, rooted in respect, empathy, and trust. And…
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Does booking clients feel slow for you right now? Are you getting ghosted by potential clients? Maybe you have even thought to yourself, “Man, they seemed so interested, but I never heard back from them.” If you’re nodding your head right now, that this episode is for you. I'm teaching you a simple but powerful way to stay top of mind and book more…
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Have you considered intentionally working less in your business or career to prioritize your motherhood? Or maybe you desire to take a career pause from your paid work to focus your time and energy on family life? These decisions can be tough ones to make, especially when it can feel like the world is telling us that we should do it all and just ke…
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Last week, I shared all about how I just redesigned my whole Showit website from scratch after years of having the same design. And today? I'm sharing six things I learned from designing for myself that you can apply to your own business, whether you're customizing a website template (like one of the ones in my template shop!), or if you're simply …
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