Strategic Buyer Content Personalisation | Sales Enablement Live #6
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In this week's edition of Sales Enablement Live, we'll discuss Strategic Buyer Content Personalisation. Some of the topics we'll cover include:
- Why personalisation isn't optional anymore
- Approaches to developing a personalisation strategy
- Execution and measurement of a buyer content strategy
Be part of the Sales Enablement conversation. Live streams take place every Wednesday 12 pm AEST (Tuesday 6 pm PT).
https://thestateofsalesenablement/
Here are some of the resources referenced in this episode.
- Sales enablement resources brought to you by Krueger Marketing: https://www.kruegermarketing.com/learn
- Connect with Felix Krueger online: https://www.linkedin.com/in/hfkrueger/
Where to find The State of Sales Enablement:
- Website (subscriber exclusives can be found here) - http://thestateofsalesenablement.com/
- LinkedIn - https://www.linkedin.com/company/the-state-of-sales-enablement-podcast/
- Apple Podcasts - https://podcasts.apple.com/au/podcast/the-state-of-sales-enablement/id1558307853
- Spotify - https://open.spotify.com/show/4ceCJYJLuCbTNbRTriOFpe?si=avn_E9EGSNu3gmHfoqJ_6g
Mentioned in this episode:
The Building Blocks of Sales Enablement Learning Experience
If you want to stop reinventing the wheel, maximize business impact, and fast-track your career, consider joining a growing community of Enablers at The Building Blocks of Sales Enablement Learning Experience. To learn more visit goffwd.com/blocks.
Webinar: 7 Steps to Maximizing Enablement's Business Impact
Some of the topics Mike Kunkle and Felix Krueger cover include: - Understand the maturity level of your sales enablement team - A simple framework that will help you identify current shortfalls - How to get more done with less by effectively managing stakeholders - An overview of the sales performance levers you should consider - How to formalize a plan that delivers results and helps you gain momentum fast If making a business impact with enablement is your priority going into 2023, visit goffwd.com/impact to watch this webinar.
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