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Contenido proporcionado por Revenue Enablement Society and Paul Norford, Revenue Enablement Society, and Paul Norford. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Revenue Enablement Society and Paul Norford, Revenue Enablement Society, and Paul Norford o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.
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Ep. 32 Pt. 2 - Kristen McCrae McMullin - Accelerating Revenue Enablement Impact

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Contenido proporcionado por Revenue Enablement Society and Paul Norford, Revenue Enablement Society, and Paul Norford. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Revenue Enablement Society and Paul Norford, Revenue Enablement Society, and Paul Norford o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Are you and your team taking a truly customer-centric approach when developing your revenue enablement strategy and programs? How well are you using the concept of force multiplying to scale your impact? In Part 2 of my conversation with Kristen McCrae McMullan we discussed her ideas, experiences, and how she's learned to be effective in these areas:

  • Taking a customer-centric approach with Innovative examples
  • Using customer-centric micro KPIs to align priorities
  • How to apply force multiplication for scaling
  • Effectively communicating with Sales leaders
  • Working with internal blockers

Kristen is currently a Global Sales Enablement Leader at Amazon Web Services [AWS], leading a team of sales enablement and readiness professionals to support the ProServe sales teams. With 11 years of sales and enablement experience, Kristen is passionate about being a woman in tech leadership and serves on the global Board of Directors for WiSE. Kristen received her undergraduate degree in journalism from Emory University, and continuing education certificates from The University of California, Berkeley, and Harvard Business School. For speaking or article requests, please reach out to Kristen on LinkedIn.

Please subscibe on Apple, Spotify or Google.

  continue reading

74 episodios

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Manage episode 435754845 series 3594768
Contenido proporcionado por Revenue Enablement Society and Paul Norford, Revenue Enablement Society, and Paul Norford. Todo el contenido del podcast, incluidos episodios, gráficos y descripciones de podcast, lo carga y proporciona directamente Revenue Enablement Society and Paul Norford, Revenue Enablement Society, and Paul Norford o su socio de plataforma de podcast. Si cree que alguien está utilizando su trabajo protegido por derechos de autor sin su permiso, puede seguir el proceso descrito aquí https://es.player.fm/legal.

Are you and your team taking a truly customer-centric approach when developing your revenue enablement strategy and programs? How well are you using the concept of force multiplying to scale your impact? In Part 2 of my conversation with Kristen McCrae McMullan we discussed her ideas, experiences, and how she's learned to be effective in these areas:

  • Taking a customer-centric approach with Innovative examples
  • Using customer-centric micro KPIs to align priorities
  • How to apply force multiplication for scaling
  • Effectively communicating with Sales leaders
  • Working with internal blockers

Kristen is currently a Global Sales Enablement Leader at Amazon Web Services [AWS], leading a team of sales enablement and readiness professionals to support the ProServe sales teams. With 11 years of sales and enablement experience, Kristen is passionate about being a woman in tech leadership and serves on the global Board of Directors for WiSE. Kristen received her undergraduate degree in journalism from Emory University, and continuing education certificates from The University of California, Berkeley, and Harvard Business School. For speaking or article requests, please reach out to Kristen on LinkedIn.

Please subscibe on Apple, Spotify or Google.

  continue reading

74 episodios

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