E21: Fundraising Strategies That Work with Amy Varga, fundraising expert and founder of The Varga Group

Lead with Heart | Philanthropy, Nonprofit Leadership, Nonprofit Management & Fundraising

Send Haley a suggestion or request via text HERE!

In this episode of Lead with Heart, I have Amy Varga, the founder of The Varga Group, as my guest. She is a fundraising expert and leadership coach who is dedicated to raising the standards of her profession, and I'm so excited to explore all things leadership, philanthropy, and fundraising together.
Amy shares some incredible fundraising tips and tricks. She provides many good insights into what it means to be a fundraiser and much more, as well as some actionable ways to engage with our board, our donors, and our organizations and build a culture of philanthropy that will make things less stressful and more joyful for you as the fundraiser.
In this episode, you’ll learn:

• [07:39] Reframing what fundraising is
• [10:53] Why listening is the key ingredient to great fundraising
• [14:26] Strategies for first-time donors versus established donors
• [19:15] Ways to help you work smarter, not harder as a fundraiser
• [27:29] How to get everyone, including the board, engaged in fundraising
• [36:40] Why do we want donors in the first place?
• [40:10] Some practical ways to get your board to fundraise more

RESOURCES
To find more reflections and thinking like what Amy shared in this rich episode, check out

My book, Sow, Grow, Lead is live on Amazon! It shares my journey of starting a nonprofit in Malawi and offers practical strategies to help nonprofit leaders turn visions into reality, and create meaningful impact

As the fundraising engine of choice for over 80,000 organizations in 90+ countries, Donorbox’s easy-to-use fundraising tools help you raise more money in more ways. Seamlessly embed a customizable donation form into your website that reduces donor drop-off with a 4x faster checkout, launch a crowdfunding or peer-to-peer campaign, sell event tickets, raise funds on the go with Donorbox Live™ Kiosk, and much more. Learn more at donorbox.org

The EmC Masterclass by Dr. Lola Gershfeld will help you enhance your communication skills to raise more revenue for your mission. This groundbreaking Emotional Connection process has been integrated into top universities’ curriculum and recognized by international organizations. Use code LEADWITHHEART to enjoy a -10%.

CONNECT WITH HALEY
Haley is a Certified Fund Raising Executive (CFRE), Certified Stress Management Coach, and Certified EmC train the trainer. She is the Founder of The Savvy Fundraiser, a nonprofit consulting and coaching business. She has worked in both small and large nonprofit teams in the human services, homelessness, and youth sectors; and she specializes in the EmC process, nonprofit leadership, board development, and fundraising. Haley is a passionate, impact-driven, experienced nonprofit professional whose mission is to empower, elevate and engage nonprofit leaders to build healthy, thriving organizations.
Instagram: @thesavvyfundraiser
LinkedIn: Haley Cooper, CFRE
Website: thesavvyfundraiser.com
Produced by Ideablossoms